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Submitted by the staff last September 2016 for the professorial chair

(academic activities from 2009-2014) Marichu C. Lambino served as chair of the Department of Journalism U.P. College of Mass Communication for two terms non-consecutively, in 2001-2004 and 2009-2012. In both terms, she presided over the successful curricular review and revision of the graduate program of the Department of Journalism, first in 2001-2004 when she successfully presented the M.A. in Media Studies major in Journalism in all academic decision-making bodies of the University, and second, in 2010-2012 when she conceptualized, wrote, and successfully presented the multimedia track of the M.A. in Journalism program as follows:

From 2010-2012, Marichu conceptualized, built the research, wrote, presented and successfully defended the multimedia track of the M.A. in Journalism program [erstwhile: M.A. in Media Studies (Journalism)] at the Graduate Council (composed of all graduate faculty), at the Faculty Assembly, the University Council Committee on Curricular Proposals, the University Council at large (academic body composed of all professors), the highest academic policy-making body of U.P. Diliman. With the invaluable help of the faculty and staff, she thereby successfully instituted the new multimedia graduate program of the Department of Journalism of the University of the Philippines. The work changed the face and substance of the graduate program of the Department, and brought the graduate curriculum to the 21st century, or the digital age.

In particular, she researched on, wrote, and successfully presented and defended the change in name from M.A. in Media Studies (Journalism) to M.A. in Journalism to reflect UNESCO and CHED standards and the global trend of specialization in the graduate school of the journalism department.

Specifically, she researched on, wrote, presented and successfully defended the
following new graduate courses:
1.Online News Production (producing web content from breaking & developing news & social media updates, & generating interactive materials);
2. Newsroom Management (Organization & Management of Multimedia Newsrooms);
3.and the re-tooled Advanced Reporting by making said course multimedia (newsgathering & reporting for the multimedia);
and the standard syllabi of these courses.

At the start of her 2009 term as department chair, Marichu summed up years of academic and professional work by faculty members, and conceptualized a proposed vision, mission, and goals for the Department. This was articulated in a Journalism Vision-Mission Paper, which was reviewed and approved by the journalism faculty, and uploaded in 2010 at: http://masscomm.upd.edu.ph/journalism/programs/vision-mission-statement-dept-journalism and published in the journalism department academic catalogue.

For the first time also, the Department articulated its research agenda. Marichu summed up years of research experience by the faculty and presented a Journalism Research Agenda, which was reviewed and approved by the UP College of Mass Communication by the College Executive Board, and uploaded in 2010 at
http://masscomm.upd.edu.ph/journalism/proposed-research-agenda-department-journalism-college-mass-communication-0 and published in the journalism department academic catalogue.

From U.P. Diliman to the world — CNN International, the 24-hour cable news channel of the Turner Broadcasting System division of Time Warner, through its staff in CNN London, upon endorsement of the Dean based on an invite from and coordination with CNN International, asked her to search for, screen, recruit, and shortlist candidates for appointments to i-Report of CNN International. She successfully accomplished the task and met the deadlines, from which , for the first time in the history of the Philippines, ten Filipino students, all from UP Diliman CMC, were chosen by CNN International as CNN International i-Report contributors

Her international academically published work includes the uploaded work by Amazon in 2011 (Asian Media Information & Communication of Nanyang Technological University): Mateo, Florinda & Lambino, Marichu (2006) “(Chapter 4) Philippines, people’s power revolution redefines the role of the media”. In Kalinga Seneviratne & Suganthi Singarayar (Eds.), Asia’s march towards freedom of Expression and Development. Singapore: Asian Media Information and Communication Centre (AMIC) and School of Communication and Information, Nanyang Technological University (SCI-NTU)], Distributed by Amazon worldwide, published by Asian Media Information and Communication Centre (AMIC) and School of Communication and Information, Nanyang Technological University (SCI-NTU).

As resource person and academic to the worldwide audience on topics of media law, media ethics, and new media issues, her work includes presenting well-backgrounded legal opinions and legal discussion to national and international television audiences, as follows:

The ABS-CBN News Channel “Media in Focus” media issues show asked her to be the resource person for its April 23, 2009 episode on the topic of the legal implications of the news coverage of police accusations against news anchor Ted Failon in the aftermath of her wife’s suicide. She rendered her legal opinion in an interview on right of a free press versus the right of any accused to a fair trial and the possible abuses not allowed by the courts such as prejudicial publicity, sensationalism, vigilantism, and excessive publicity.
She discussed privacy issues in the social media in the number one highest rating afternoon talk show The Buzz of ABS-CBN Channel 2 free public television on November 29, 2009, pegged on an actress complaining that her FB rants became public without her control.
The ABS-CBN News Channel “Media in Focus” show asked her to be the resource person for its episode on January 30, 2010, on the topic of online libel. She rendered her legal opinion on live television on the libel complaint filed by former DSWD Secrtary Esperanza Cabral with the NBI against a blogger only known as “Ella” who blogged about alleged government delay in distributing relief goods in the wake of typhoons Ondoy and Pepeng.
Her legal opinion was re-published by the online news portal of ABS-CBN at abs-cbnnews.com also on January 30, 2010.
Again, the ABS-CBN “The Buzz” top rating television show on free public tv asked her to be the resource person for its April 10, 2010 episode on privacy issues, arising from the “wardrobe malfunction” of actresses during public televised performances, where she rendered her legal opinion on the topic right to privacy with the “subset” for public figures on “right of publicity”, or the right of an individual to control the commercial exploitation of his/her face, body, or images arising from photos or videos of one’s face or body, and one’s name, identity, and likeness.
Her legal opinion was re-published by the widely viewed top rating entertainment news online Philippine Entertainment Portal (pep.ph) in its April 12, 2010 edition.
On August 10, 2010, the ABS-CBN News Channel “Media in Focus” asked her to be the resource person on legal and ethical issues arising from crime-reporting and the news coverage of the arrest and shootout of the police with carnapping suspect Ivan Padilla. She rendered her legal opinion on guidelines that should be observed in making sure that the right of the accused against prejudicial publicity and to a fair trial should be observed.
In the aftermath of the international hostage-taking standoff in Luneta which resulted in the death of all the hostages and the perpetrator, ABS-CBN News Channel “Media in Focus” asked her to discuss on Sept. 21, 2010 the legal and ethical issues arising from the live news coverage of said hostage-taking incident.
Upon the rise of cyberbullying in the social media, she presented the pertinent laws and her legal opinion on cyberbullying on Twitter and how to counter-act it, in the top rating afternoon talk show “The Buzz” on public free television of ABS-CBN Channel 2 on October 31, 2010.
The online version of her legal opinion was published by the internet news portal of ABS-CBN on November 3, 2010.
Her legal opinion on online libel where a dance professor wanted to sue certain bloggers and netizens in a chat forum, was sought and presented in the primetime television news program Saksi of GMA 7 free public television on January 13, 2011.
Her legal opinion was re-published in the leading online news portal Yahoo.ph on January 14, 2011.
She discussed censorship and the atrocities during the Marcos dictatorship in connection with the Marcos campaign for a hero’s burial for the dictator at the Libingan ng mga Bayani, in the government channel RTVM Channel 4 in the show “Equilibrium” hosted by former senator Sonny Alvarez on April 19, 2011.
On radio at DZUP, she presented a legal discussion as interviewee of the Ampatuan town Maguindanao Massacre, live radio interview, on December 3, 2011.
In the weekend afternoon television show “Showbiz Inside Report” of ABS-CBN Channel 2 free public TV, she gave a legal discussion on “celebrity twitter wars” (movie stars bashing each other on twitter) and on cybercrimes on March 24, 2012.
On primetime news in State of the Nation in GMA 7 news channel at Channel 24, she gave a legal discussion on copyright infringement and plagiarism of visual information arising from the winner of an international photography contest having submitted a plagiarized photograph on October 23, 2013.

Marichu is also an active member of the University Council. The UP Diliman University Council, the highest academic policy-making body of U.P. Diliman composed of all the professors on the University in Diliman, elected her to serve as member of the University Council Committee on National Policies for the term 2009-2010.

Again, the UP Diliman University Council elected her to serve as member of the University Council Committee on University Governance for the term 2010-2013.

From 2009 to 2012, Marichu actively participated in all University and College academic deliberative and governing boards and councils such as the: College Graduate Faculty Council, the College Academic Personnel Committee, the College Executive Board, the College Revaluation Program Committee, the Department Academic Personnel Committee, the Department Curricular Proposals Committee, and the MA Comprehensive Exam Committee.

She also served as judge or juror in the following award-giving bodies: Rotary Club Manila Journalism Awards, 2010; Rotary Club Manila Journalism Awards, 2011; GMA 7 Network Excellence Award for Journalism, 2010; GMA 7 Network Excellence Award for Journalism, 2011; GMA 7 Network Excellence Award for Journalism, 2012; Philippine Daily Inquirer Certificate of Excellence, 2010; Philippine Daily Inquirer Certificate of Excellence, 2011; Philippine Daily Inquirer Certificate of Excellence, 2012; Journalism Best Thesis Award, 2010; Journalism Best Thesis Award, 2011; Journalism Best Thesis Award, 2012.

Marichu is a lawyer with a journalistic background and teaches Media Law, Communication and Media Ethics, Journalism Ethics, Fundamentals of Journalism, the graduate course Ethics and Legal Standards, Internship, Thesis, and other courses. This CV starts at 2009 and does not include her entire body of work. Marichu started to be published at the age of 15 when her feature article and poems were published by the U.P. Integrated School official student publication Aninag. Later as a college freshman, she worked as a campus news reporter; and as a college sophomore while taking up her G.E., she became the editor-in-chief of the official student publication of the UP Diliman College of Arts and Sciences Sinag. She then topped the editorial portion of the Philippine Collegian editorial exam at 18 years old; and was elected by campus journalists nationwide as national president of the College Editors Guild of the Philippines at the age of 19, and also then became the youngest columnist of the national daily broadsheet Ang Pahayagang Malaya.

Marichu is the TOWNS Awardee for Law (The Outstanding Women in the Nation’s Service) 2004-2007.

The Marie Claire Magazine launching issue voted and listed her as the Top 25 Women Who Changed Our Lives (“Top 25 Women Who Rock”, Oct. 21, 2005).

The Philippine Graphic Magazine voted and listed her as the Top 25 Young Leaders for 2004 for their anniversary issue.

The Ombudsman’s Office of the Republic of the Philippines recognized her work with an Award on its 16th Anniversary for her “selfless service, dedication, tireless efforts in assisting the Office of the Ombudsman for in the prosecution of the plunder case against former President Joseph Estrada”

She was also cited for excellent public service by the Special Prosecutor of Ombudsman’s Office for her work in the plunder case People vs. Estrada, Oct. 17, 2007 upon successful termination of the case.

The Philippine Collegian in 2001 delivered a tribute to her as “private prosecutor, for integrity held above price, for service freely given, for truth steadfastly pursued, for embracing the ideals of the Philippine Collegian beyond the confines of the University.”

The University of the Philippines Diliman women’s center recognized her work in awarding ceremonies at the U.P. Executive House in 2001.

The St. Scholastica Student Council recognized her “for her undying patriotism, love and service to all her Filipino countrymen” in July 6, 2001

The Konggreso ng Mamamayang Pilipino (KOMPIL) (Congress of Filipino Citizens) delivered a tribute to her and impeachment private prosecutors for helping in the fight against corruption in the highest offices of the land and for upholding justice, 2002.

Earlier than this, for her litigation, corporate, and administrative work for the University, as U.P. Diliman Chief Legal Officer, she received an Award of Merit from U.P. Diliman as follows: “In recognition of her dedicated and exemplary services as U.P. Diliman Chief Legal Officer …pioneering efforts, outstanding leadership, team-building skills, administrative competence…”

The cases she litigated in the Supreme Court as UP Diliman Chief Legal Officer became landmark cases such as: Posadas, Torres-Yu, & Lambino vs. Dizon (NBI), et al , Dizon vs. Lambino, etc. on attempted invalid warrantless arrests on-campus, and other cases arising from the same, and are now included in textbooks, syllabus, and lectures in MCLE, on criminal law, criminal procedure, and other areas of law.

As a member of the Public Interest Law Center, she was asked to deliver the oral arguments for the “Visiting Forces Agreement case in the Supreme Court and presented the case before the Supreme Court justices en banc, oral arguments, for the main petitioner, Bayan, in Bayan et al vs. Executive Secretary.

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  assistant submitted this to VP for Acad last week (28 March  2011) upon request for faculty highlights/ bullet points for the University site (never mentioned by blog before, except that blog admin wrote several endorsement letters for friends, as reference, for applications for scholarships abroad…so i put something in this “About” to help those endorsements along…they got admitted… so for other references…) “About”, bullet points : “TOWNS Awardee for Law (The Outstanding Women in the Nation’s Service) 2004-2007.

“Marie Claire Magazine launch issue voted and listed as Top 25 Women Who Changed Our Lives (“Top 25 Women Who Rock”, Oct. 21, 2005).

“Philippine Graphic Magazine voted and listed  as the Top 25 Young Leaders for 2004,  anniversary issue.

“Award, 16th Anniversary, Ombudsman’s Office:  ‘selfless service, dedication, tireless efforts in assisting the Office of the Ombudsman for in the prosecution of the plunder case against former President Joseph Estrada’.

“Citation for excellent public service, Special Prosecutor, Ombudsman’s Office for her work in the plunder case People vs. Estrada, Oct. 17, 2007 upon successful termination of the case.

“Tribute, Philippine Collegian 2001 as ‘private prosecutor, for integrity held above price, for service freely given, for truth steadfastly pursued, for embracing the ideals of the Philippine Collegian beyond the confines of the University.’

“Award, St. Scholastica Student Council July 6, 2001 ‘for her undying patriotism, love and service to all her Filipino countrymen.’

“Tribute, Konggreso ng Mamamayang Pilipino (KOMPIL) (Congress of Filipino Citizens) for helping in the fight against corruption in the highest offices of the land and for upholding justice, 2002.

“1996 Award of Merit from U.P. Diliman: ‘In recognition of her dedicated and exemplary services as  U.P. Diliman Chief Legal Officer …pioneering efforts, outstanding leadership, team-building skills, administrative competence…’

“Visiting Forces Agreement case, delivered the oral arguments in the Supreme Court for main petitioner, Bayan, in  Bayan et al vs. Executive Secretary.

“Her cases Posadas, Torres-Yu, & Lambino vs. Dizon (NBI), et al Dizon vs. Lambino, etc. on attempted invalid warrantless arrests on-campus, and other cases arising from the same are now included in  textbooks, syllabus, and lectures in MCLE, on criminal law, criminal procedure, and other areas of law.”

******************  16 August 2014.   Submitted to the Department last week upon request, summarized here as bullet points: 2.8marichulambino.signature

2011-2012 : academic work:  the conceptualization, writing, and successful defense of the multi-media track of the newly instituted M.A. in Journalism [erstwhile: M.A. in Media Studies (Journalism)]  in UP Diliman — the work changed the face and substance of the graduate program of the Department, and brought the graduate curriculum to the  21st century,  or  the digital age; “peer-reviewed”: presented and successfully defended before peers at the  Graduate Council, Faculty Assembly, the University Council Committee on Curricular Proposals, the University Council at large (academic body composed of all profs) , the highest academic policy-making body of U.P. Diliman; researched on, wrote, and successfully defended the change in name from M.A. in Media Studies (Journalism) to M.A. in Journalism to reflect UNESCO and CHED standards and the global trend of specialization in the graduate school in journalism; researched on, wrote, and successfully defended the new graduate courses: Online News Production (producing web content from breaking & developing news & social media updates, & generating interactive materials), and Newsroom Management (Organization & Management of Multimedia Newsrooms) and the re-tooled Advanced Reporting by making said course multimedia (newsgathering & reporting for the multimedia); and the standard syllabi of these courses.

  – elected member of the 2009-2010 UP Diliman University Council Committee on National Policies,  elected member of the 2010-2013 UP Diliman University Council Committee on University Governance 


       – academically published work uploaded by Amazon in 2011  (Asian Media Information & Communication of Nanyang Technological University): Mateo, Florinda & Lambino, Marichu (2006) “(Chapter 4) Philippines, people’s power revolution redefines the role of the media”. In Kalinga Seneviratne &  Suganthi Singarayar (Eds.), Asia’s march towards freedom of Expression and Development. Singapore: Asian Media Information and Communication Centre (AMIC) and School of Communication and Information, Nanyang Technological University (SCI-NTU)], Distributed by Amazon worldwide, published by Asian Media Information and Communication Centre (AMIC) and School of Communication and Information, Nanyang Technological University (SCI-NTU). 

  -wrote Vision-Mission Paper for the Department,  approved by majority of the faculty, published in the college website and brochure.


     -wrote the department Research Agenda, reviewed and approved by the college executive board.

– recruited and shortlisted candidates for appointments to i-Report of  CNN (international 24-hour cable news channel of the  Turner Broadcasting System division of Time Warner), on endorsement of the Dean based on an invite from and coordination with CNN , upon which, for the first time,  ten Filipino students, all from UP Diliman CMC, were chosen by CNN as CNN i-Report contributors.

-screened academic and journalistic work for the 2010, 2011, 2012  GMA 7 Network Excellence Award for Journalism; screened academic and journalistic work for  the 2010, 2011, and 2012Philippine Daily Inquirer Certificate of Excellence for Journalism.


      – Department tribute to publisher Isagani Yambot frontpaged by the  Philippine Daily Inquirer 7 March 2012 and headlined by Yahoo Philippines

   -twice department chair

      https://about.me/marichulambino     ⇒ not updated, readers/viewers may submit updates 🙂

131 thoughts on “About

  1. By Madel G. Martin – Comm 191
    (unedited by blog administrator)

    Celebrities, big stars and famous personalities, all have become part of every Filipino’s lives. With the advent of advertising, market players embark on ways to improve their sales and marketing strategies. Market players thought of using the fame of celebrities to push the sales of their products higher. They thought of having these big stars endorse their products so that those people who idolize them will patronize the products as well. Thus, there came the trend of celebrity endorsements. Whatever channel on television, there appears the same commercials being aired over and over which obviously is an indication of how effective the endorsement is and most especially, of how that particular celebrity endorsing the product affected or influenced the packaging of the product. That is why we start to think, is the celebrity culture in the Philippines is such a big hype that every product the stars we idolize endorse we end up buying or using them as we think they do too?

    But, one interesting or should I say, innovative commercial is being aired today on television. It is the Bio-flu commercial wherein a father gives his sick son a medicine and stayed beside him all night to take care of him. It is a different commercial because we can see here a father, instead of a mother, who nurtures and takes good care of his son. Aside from this, there is no celebrity who needs to endorse the product. The simple image of the caring father itself is enough to raise the emotions of the viewers and make them consider buying the product.

    For me, the Bio-flu is not just a new trend in advertising. It is also a positive reflection of the Filipino culture, the Filipinos’ high regard of the family.

  2. First Blog Entry
    by Jericah Regado – Comm 191/WWX
    Unedited by Blog Administrator

    I always ride the MRT, and this gives me close encounters with the gigantic billboards along EDSA. But the one that catches my attention is Roxanne Guinoo’s billboard of White Castle 69. In this huge advertisement, the image of the alcoholic drink is in the right side, Guinoo riding a horse is at the center, while another image of Guinoo is in the right side, in her red two-piece bikini. Aside from her indecent clothing, she is holding the bottle of White Castle 69 near her genital organ.

    This bollboard violates Article IV, Section 1, Numbers 5 and 6 of the Advertising Code of Ethics. It says that: “Indecent exposure of the human body, and suggestive portrayals shall not be allowed.” and “Advertisement should not exploit persons as sex objects and should not carry any sexual double entendres.” In this advertisement, Guinoo is wearing only a two-piece bikini, and I really cannot understand why she has to hold the product near her genital organ. Of course, this can lead people, especially men, to look near her genital organ. This also suggest a double meaning. For me, it says that having White Castle 69 is almost the same as having a sexual intercourse with a woman. This billboard also presents women, especially Roxanne Guinoo, as sex objects. As we all know, the primary market of alcoholic beverages is men. And having Guinoo as its endorser, with the kind of context used in the advertisement, clearly states that White Castle 69 projects women as sex objects for men and that they can be used in selling products aimed for men.

  3. Violation made by “Kapuso Mo, Jessica Soho”

    First Blog Entry
    By: Sheena Serrano student # 18 – Comm 192/MWX
    (Unedited by Blog Administrator)

    Last Saturday,June 30, 2007 at around 8:30 p.m., a show in GMA-7 entitled Kapuso Mo, Jessica Soho violated children’s rights as well as the Journalistic Code of Ethics when they showed the face of a seven year old child. The topic was about abandoned babies and one of the people that they featured was a child named Sam.
    Sam was abandoned in Quezon City Circle when she was a baby. Since then she had been cared for by her foster parents who found her. Sam’s face as well as her full name, Samantha Macedes Planas, was shown on television. This is a clear violation since it was stated in the expanded code of Journalism that the identities of children must be withheld. The child should have been protected especially since the story is quite sensitive. The stigma that the child might receive after coming out of the show might prove to be traumatizing to her as she grows up since a lot of people now know that she was abandoned.
    Her right as a child was also violated when the show disclosed her identity since under our laws her identity should have been protected in order for her to live a normal life like any other children. What the show, “Kapuso Mo, Jessica Soho”, should have done was blur her face or least pixilated so people would not recognize her identity.

  4. First Blog Entry
    SD#13 – July 4, Wed
    (Unedited by Blog Administrator)

    On 28 June, the Manila Standard Today published a story that not only used a single source but also gave improper emphasis to the subject.

    Under the headline “First Gentleman meets scholars in Malacanang,” the story focused on presidential spouse Jose Miguel Arroyo’s post-surgery condition rather than the batch of medical students who are to receive the grant.

    Even more preposterous was its lead: “I’m a walking miracle,” Arroyo said. He then told the students that he is now 20 lbs. lighter and thus feels ten years younger. And to put context to the story, it ended with the announcement of Arroyo’s 61st birthday.

  5. Second Blog Entry
    by Jericah Regado – Comm191/WWX
    Unedited by Blog Administrator

    I would like to commend the advertisement of Knorr Cubes, the one with the jingle “Makulay ang Buhay.” It is very wholesome and suited for general viewership. Since it is primarily aimed for children and their mothers, its color, setting, endorsers as well as jingle appeal to the said target market.

    Another positive aspect of this commercial is that it also encourages children to eat vegetables. As we all know, many kids do not want to eat vegetables. This advertisement can help entice children to eat vegetables through its colorful and appealing concept. Of course we know that then primary purpose of this ad is to sell Knorr Cubes, but with this aim comes a positive call for children to eat vegetables. At this time wherein a lot of commercials are not appropriate for general viewership and carry double meanings, it is good to know that there is still an advertisement like this which has a positive effect on its viewers.

  6. Good evening, ma’am!

    I would just like to ask the pages of the book, News for Sale. 1998, which I will be reporting for J192 on Monday, 16 July.

    Sorry, I had to write this here on your blog.

    And thank you too!

  7. Just last week, I happened to watch “Umagang Kay Ganda”, the new morning show of ABS-CBN Channel 2, which also has a news segment like its counterpart on GMA 7, “Unang Hirit”. I chanced upon a news being reported by a newbie whose name I failed to listen to. The news was about a missing 3-year old child. It was suspected that the child was kidnapped inside the mall where she was brought by her mother. The mother was also shown, grieving. The news had a statement from the police, declaring that children are really targets of kidnappers because they are sold to childless couples abroad. But what struck me about the news is the field reporter’s comment after the video clip. It goes like this: “ang ating mga anak ay ating kayamanan. Hindi dapat sila pinababayaan.”

    I understand that this is a way of reminding the viewers but it should also be noted that the comment was made within the news itself and somewhat sounds like blaming or accusing the mother of the missing child for her negligence. It can be said that this, in a way, violates article 4 of the News and Public Affairs heading of the TV Code of the Kapisanan ng mga Brodkaster ng Pilipinas. According to this, “programs of news analyses, commentaries and editorials shall be clearly identified as such and clearly distinguished from straight news.” Because the comment was made within the news, it gives the impression that it was a fact and that the mother, really, is the one to be blamed in the incident.

  8. Dancers of entertainment programs nowdays are wearing very revealing outfits, showing more and more of their bodies. Even more alarming, their dance steps are becoming more daring and sexy. These dancers, with their sexy outfits and “naughty” dance moves, have become a program’s main attraction.

    In relation to this, TV Patrol on July 12 has a showbiz report saying “Luningning, Patok sa Amerika”. It brags that Luningning, Wowowee’s main sexy dancer, is a hit with the program’ s TFC(The Filipino Channel) fans from the US. Luningning was commended for her sexy body and dancing talent as she do sexy moves. When asked if she wasn’t bothered by criticisms about her outfits and her dancing, Luningning simply answered with a giggle, ” Marami naman pong natutuwa eh.”

    What dancers from entertainment programs do nowadays is something I perceive to be inappropriate for television. It violates Article 2 for Musical, Variety,Sitcom, Game and Special Show of the KBP Television Code that says “Good taste shall prevail in the presentation of skits and dance numbers. Utmost care shall be taken that dancers or performers are properly attired.”

  9. Third Blog Entry
    by Jericah Regado – Comm191/WWX
    Unedited by Blog Administrator

    During the week of July 2-6, TV Patrol ran a series of stories regarding a three-year old girl who was found dead in a river in Ortigas. On July 6, TV Patrol’s banner story was that it was the father, who was under the influence of drugs, who killed the child. Of course there was a short interview with the father and the police. And when the child’s mother saw the father, the former said bad words, physically hurt the latter, and sooner she broke down.

    There are two points I want to raise here. I don’t think so that this kind of news deserved to be banner story. I believe banner stories should be of public interest, and should concern the whole country. The staff should have put national news and not crime news. This types of stories mislead the Filipinos of what they should consider as important issues that they should know. The viewers should be fed with the right kinds of news items so that they’ll be more informed and aware of the important issues in the country. This kind of news item, especially being the banner story, further degrades the Filipinos’ taste and doesn’t help uplift their intelligence.

    Another practice that I found unethical here was that reporter Weng Hidalgo, and another from GMA 7, kept putting the mic near the mother’s mouth. The mother was saying bad words, and above all was grieving. I beieve that reporters should also be considerate in getting footages and voice clips. They should think of their subject’s situation, especially if it is tragic, before getting their materials. They should strike a balance between gathering materials and respecting their subjects. This kind of unethical practice is prevalent nowadays, especially in crime reports. I hope reporters will learn to respect their subjects and will not intrude the latter’s private times especially when they are in grief.

  10. “Human Security Act of 2007”

    2nd Blog Entry
    By: Sheena Serrano student # 18 – Comm 192/MWX
    (Unedited by Blog Administrator)

    Republic Act No. 9372, also known as the “Human Security Act of 2007” will hamper journalists from gathering information that could be used to build or back the articles that they have in mind. Journalists could be accused of being an accessory in conspiring to acts of terrorism especially if the source is someone who is openly critical to the government. Sources on the other hand would be afraid to speak and tell what they know regarding any anomalies that they found out for fear that they would be put under surveillance and lose their privacy or worse detained for a number of days. This makes it harder for Journalists to get a story going because they would have to find some other means to get information.

    Also, if the source is a fugitive, the writer might be subjected to inform the police or other enforcing body of the government the whereabouts of that person or else be detained without warrant of arrest for conspiring with a terrorist. Journalists could also be asked to name their source even though it is confidential if the police conclude that the source is a terrorist.

    These are just a few consequences that this law entails. What it aims is to impair our right to expression as well as our right to be critical to the government.

  11. Despite the opposition, Republic Act No. 9372, also known as the Human Security Act of 2007, was signed into law and took effect a few days ago. Sec.2 of the HSA read “It is to be understood, however, that the exercise of the constitutionally recognized powers of the executive department of the government shall not prejudice respect for human rights which shall be absolute and protected at all times.” However, Sec. 18 proved to be the opposite of this claim. A person, who is only suspected of engaging into a terrorism act, can be put in detention for three days without judicial warrant of arrest. This is clearly a violation of human rights. It is only logical to think that a lot can happen in three days even if it is written that the one in detention is entitled to the payment of damages once acquitted as mentioned in Sec. 50. Not that I lost my trust in the justice system but I could not imagine that someone acquitted will be paid the amount P500,000 for each day he/she is deprived of liberty. Wouldn’t it be more convenient to make someone admit of wrongdoings than pay him/her that lump sum? To put it more clearly, would the authorities let someone go out of jail and pay him/her knowing that they may be subjected to criticisms or worse, human rights violation cases because of the mistake they made?

    Sec. 7 allowed the surveillance of suspects. It, nonetheless, emphasized that “…surveillance, interception and recording of communications between lawyers and clients, doctors and patients, journalists and their sources and confidential business correspondence shall not be authorized.” But how sure are we that this provision will not be abused? Who will know that they, the authorities, wire-tapped a particular conversation? Come to think of it, who can really stop someone from wiretapping? Remember that the president herself was a victim of this act even if there is Anti-wire Tapping Law. But legalizing it would be even worse. It may be an open door for blackmails and other sorts of abuses.

  12. Commentary on the Human Security Act

    The Human Security Act of 2007 creates a venue for trammeling upon the freedom of the press and the freedom of expression. As a constitutionally protected right, freedom of expression can be overridden by the “chilling effect” that, by causing any form of agitation to the reading and viewing public by presupposed objective accounts of events in government, a journalist can be accused of creating “extraordinary fear of panic among the populace”, or conspiracy against said government. The public is forced into depoliticization, and will separate itself from vital issues of a possibly corruption-ridden state in order to survive. The law therefore creates a license for apathy, for then the public will fear to comment or complain—a fear rooted upon the possibility of being accused of terrorism, incarceration for the crime of “terrorism” and all that it implies. The mere reportage of events will no longer serve as a constitutionally protected right, but will serve as the noose that hangs over every journalist’s head. It is, in a sense, a protracted form of censorship.

    The credibility of the industry is also placed at stake by the provisions that are given by the HSA. Allowing agents of the government to employ surveillance and other forms of espionage on people under mere suspicion of terrorism paves the way for accessing information, no matter how privileged, may be stolen, coerced out of a journalist, a source, by any means possible, under the guise of legal action. This compromises the watchdog function of the press—any reporter could be coerced or intimidated, under the cloak of legality, to reveal sources, give out information, and report less than what is true. Even the safeguards supposedly placed by the authors of this law cannot assure the safety of the lives and limbs of reporters and journalists. The removal of protection of sources—directly or indirectly, as agents of the government may call a journalist a conspirator of some sort of terrorist activity—returns to the chilling effect. The industry then loses its vital position in society through the loss of confidence of sources and the public, as well as the death of an information and politicized public.

  13. The newly implemented Human Security Act is a less obvious means (but nonetheless, it still is obvious) for law-enforcers to obstruct press freedom and the right to free speech and expression.

    First of all, Section 7 of the HSA says that the police may intercept any kind of communication between persons charged with OR suspected of being a terrorist. For the police, and especially for Ms. Gloria Macapagal-Arroyo’s administration, anybody who is against her government, without necessarily resorting to acts that cause fear among the people, is a terrorist. Therefore, all hard-hitting journalists who are only doing their jobs as watchdogs of the government may just as well be SUSPECTED of being terrorists. They will be branded rebels; they will be accused of creating fear in the people in order for the government to give in to an unlawful demand.

    Second of all, the punishment of a 40-year imprisonment for persons to be prosecuted under the law is severe. For every practicing journalist who fears for his own life (practically every journalist), if the HSA is to be implemented, he would be scared of saying any short phrase or comment that might be deemed rebellious by the government. Instead of freely expressing opinions about the conduct of government officials, journalists will, in effect, be practicing self-censorship because they would rather not face a terrorism suit for publishing an article or airing a report that is against the government, or just merely criticizing an official’s actions.

  14. In the Philippines, teleserye programs have dominated the television primetime programming nowadays. The influence of these programs on the audience, consisting of male and female adults as well as children, cannot be undermined. With such power and influence, it is important to stress that media has a big responsibility in the content of their shows. Such programs deal with different aspects, interests and issues of life.

    In this light, I would like to commend the people behind the teleserye, Walang Kapalit. In this story, Melanie (Claudine Baretto) and Noel (Piolo Pascual) are both married to people they don’t love. When they work in the same company, there are a number of instances they have opportunities to pursue their love. However, since they are both married, they have resisted the temptation. They cling to their values. They swear to keep things right and be faithful to their spouses. Now, the story has already progressed a lot and many things have changed.

    What I want to emphasize here is the story’s adherence to the KBP article under Sex, Obscenity and Violence which states, “Premarital sex and extra-marital sex shall never be condoned or justified.” The program has managed to treat such a sensitive topic sensibly. It communicates that love may always be used as a reason or excuse for committing a mistake. However, people still have a responsibility to every deed and decision they make.

  15. Do These Girls Just Wanna Have Fun?
    By Madel Martin
    Comm 191 – WWX
    (unedited by blog administrator)

    I am an avid viewer of “ASAP ’07”, a noontime musical variety show every Sunday on ABS-CBN. As an entertainment program, I enjoy watching every segment of the show, from the hosting, to the singing, down to the dance production numbers. But, I was shocked by a particular segment last Sunday on the opening and the “Supah Dance” segment. The opening was a mix of dances by several Kapamilya stars with all the acrobatics, street dancing, and break dancing combined. The “Supah Dance” was a dance production number, sort of like a showdown between 3 groups of stars from the “You Can Dance” show, “Pinoy Big Brother” and “Wowowee”. They were called “Derek’s Angels”, “Kuya’s Angels”, and “Papi’s Angels” respectively.

    To begin with, they were all women and they all wore skimpy outfits, very sexy and revealing actually. I asked myself: “why do they have to wear those “hapit” and “bitin” outfits when they can wear more decent and more presentable ones? Can they not dance if they have worn more clothes than they did?” Aside from what they wore, their dance steps were also daring and should I say, naughty that they looked like strippers dancing along the floor and seducing the audience at noontime?! In fact, after the number, a certain host said that a particular dancer was like staring at him and seducing him and that he said it was hot. This is like women are made to appear like really objects of desire.

    I am not against that kind of dancing. Honestly, I think they are good dancers and that what they did is an expression of art. It’s just that their clothes bothered me that as a viewer, especially if the men are the ones watching, the tendency would be is to look at their bodies and not their performances. And also, it is against the KBP Television Code on the section on Dance Sequences/Skits and Attire and Decorum under the provision on Musical Variety, Sitcom, Game and Special Show.

  16. J192
    I trust that the July 21 episode of XXX was a violation of the Philippine Journalist’s Code of Ethics where a journalist “shall exercise caution in publishing names of minors and women involved in criminal cases so that they may not unjustly lose their standing in society.” The segment was about a girl who was allegedly raped by her stepfather. The story started with Karen Davila’s meeting with this girl’s eldest sister WHOSE FULL NAME WAS DISCLOSED. The girl’s sister told XXX how she learned about the rape. Although the girl was given an alias, there was a part of the segment where the girl’s face was shown when she was fetched in Bulacan where her family live. I don’t know if I should call it an accident but I believe the better term for it is negligence. It was only the girl’s eyes which were pixelized that when she moved, she lost the pixelization and I SAW HER FACE. Not only her face, but also the faces of the rest of her family which were not considered to be hidden at all. In addition to all that, the girl’s age was given, too.

    Yes, they did not disclose the girl’s full name, but after giving this much information, won’t she lose her standing in society?

  17. Fourth Blog Entry
    by Jericah Regado – Comm 191/WWX
    Unedited by Blog Administrator

    Last Sunday, I was able to see a segment of the magazine program Rated K. As we all know, every week Rated K has a theme where all the stories for that episode revolve around. Last Sunday, the theme was about “alagang-alaga” and there was a segment about taking good care of the skin. In this particular segment, the drugs metathione and glutathione were positively featured as products that can effectively whiten a person’s skin. It was also mentioned that personalities such as Rico Barrera and Faith Cuneta are using glutathione and metathione.

    In watching this particular segment, it becomes implied that this story is included in the regular features that Rated K presents since the topic fitted the theme and the story was created just like any other story. But apparently that “story” was an advertisement. I realized this when commercial break came and the first ad that was shown was that of metathione’s (the one with Pauleen Luna). Clearly, Rated K was paid to produce that “segment” which featured metathione and glutathione.

    I believe that this practice, which is perenially done by Rated K, is unethical because it can mislead the audience in believing that metathione and glutathione can be good for them, while in fact, Rated K was paid to produce that segment. And since it was paid, of course the producer would only put the positive aspects of using the said drugs, and not the negative ones. Since Rated K is a magazine show and it claims to be factual, the staff should not include advertisements in the form of feature stories in their program. Or if it is unavoidable, they should put a disclaimer which states that the segment is a paid advertisement.

    Since the people believe almost everything that TV presents, media practitioners should be
    conscious of what they produce and air. TV is a very powerful medium and it should be used to inform and educate the audience, and not to mislead them.

  18. J192

    (unedited by blog administrator)

    My partner and I reported the KBP Code of Ethics for Television, and with regard to the use of text crawls the code says that it would be for news updates (breaking news)and national emergencies.

    The two major TV stations (GMA, however is not a member of the KBP) use text crawls to: 1. advertise/promote their shows, 2. tell audience the what the next program will be. These crawls are usually shown during the primetime slots.

    During the past week I have been sleeping late and I saw the crawls even after the late night news has finished. They not just these little chracters flashing on the bottom of your screen, they have pictures of the actors starring in these programs.

    It is quite irritating. By the way, as a form of advertising the networks also flash some products for promotion of their sponsors. It is funny to see a laundry detergent on the bottom of your screen while watching the serious faces of news anchors.

  19. The definition of terrorism in the newly-implemented Human Security Act is vague. I was bothered by one of those in authority who had said (I forgot his name) that any suspect or PROBABLE suspect may be accused of causing terrorism or helping the enemies of the government in plotting such. In this case, not just activists are being affected but also the profession of the media practitioners. Those who have been known by the government who are obviously adversarial to the latter will be interrupted by this HSA. Thus, this hinder journalists in practicing their freedom of speech and being the watchdog in the society.

  20. J192
    (unedited by blog administrator)

    I have read a PJR edition before that stated that an edition of The Philippine Daily Inquirer had a factual error and haven’t corrected it.

    I have observed that PDI has been practicing now corrections of factual errors. This is definitely a good practice. Yesterday’s edition, July 25, 2007, Vol. 22, No. 227, corrected errors in their articles for the July 19, 20, and 24 issues.

  21. Fifth Blog Entry
    by Jericah Regado – Comm 191/WWX
    Unedited by Blog Administrator

    Last night, I watched TV Patrol and noticed two ethical practices.

    The first one followed the KBP Television Code provision on news reporting which says that “Good taste shall prevail in the selection and handling of news. Morbid, sensational, or alarming details not essential to factual reporting shall not be allowed.” The news story was about the result of the autopsy conducted in the corpses of the Marines killed in Basilan. The medico-legal officer said that the soldiers were tortured first before they were killed. In relation to this, the medico-legal officer showed some photos of the corpses to the reporter. There was a part where some photos were not blurred, but they were shown only for about two seconds so it was still tolerable for me. But the second time the photos were shown, which was longer compared to the first one, they were already blurred. It is proper to do this because these photos show morbid details of the corpses. On the other hand, I did not find airing the medico-legal officer’s descriptions about the corpses (such as the possible ways the suspects killed the soldiers) unethical because those were essential to the news.

    On the other hand, another news item was about the panic in a school caused by the death of an alleged meningococcemia-inflicted child (who was studying in that school) in Quezon City. The reporter interviewed the seatmate of the alleged victim of meningococcemia, and the face of the child was blurred. There was also a footage which showed the class, and the children’s faces were also blurred. This practice is ethical because it protects the children from the possible reactions of the people who can indentify them if their faces weren’t blurred.

    I hope that media practitioners continue to comply to ethical standards so that the Filipino audience can have better mass media.

  22. (Unedited by blog administrator)

    Global warming is definitely on the go, and it is nice to know that the media is doing its part on the disaster mitigation and preparedness plan for the public.

    Last night (July 31, 2007), TV Patrol World did a great job reporting events related to the catastrophic upshot of the natural hazards brought about by the abnormal state of climate change. It headlined reports on the spewing of ashes of Mt. Bulusan, the state of calamity declared in Isabela due to drought, the continuing dry spells in Luzon, and the tornado that hit Baliuag, Bulacan and Candaba, Pampanga.

    Aside from getting multiple sources (government, scientific community, private sector and the public views), the news program also gave a comprehensive context by stating that it was global warming causing all the hazards to manifest at the same time. It also raised the red flag to warn the people of the imminent disasters soon to plague the country. This type of reporting is perfect in what we call the ‘disaster management cycle,’ a sustainable plan in confronting catastrophes.

  23. On August 1, TV Patrol featured a news story with the headline “Mga OFWs sa Malaysia, maari nang magpadala ng pera gamit ang cellphone”. The news story talked about how OFWs can use their cellphones to send their remittances to relatives here in the country. It apparently turned out to be through a remittance service (Globe Pera Padala) offered by telecommunication network Globe. The report even provided facts like the number of Filipinos working or staying in Malaysia, and the billions of Pesos amount of remittances the country receives from them annually. Though this is very much presented as a news story, it appears more like an advertisement. The best determining factor is that it was presented by Kim Atienza as the reporter. Atienza is an endorser for some of Globe’s services and even appeared in its television commercials.

    Moreover, though Globe’s name or that of Globe Pera Padala was never mentioned in the entirety of the report, Globe’s logo with its name was very bluntly displayed in one of the report’s portions. It was shown along with the voice over saying, “Ang serbisyong ito (pertaining to the said remittance service) ay handog ng dalawang nangungunang telecommunication company sa Malaysia at sa Pilipinas (with the report showing Globe’s logo and that of Maxis, a telecommunication network in Malaysia)

    This news report is a clear violation of KBP’s Television Code Article 4.1 regarding non-regular advertisements that says “commercials under the guise of news utilizing news personalities shall not be allowed.”

  24. By Madel Martin
    Comm 191 – WWX
    (unedited by blog administrator)

    Glad Some Programs Don’t Think It’s All For the Sake of Ratings

    Although this news segment has been aired weeks ago, I would still like to comment on the coverage of the two major news programs on the 2007 FHM 100 Sexiest Women. Both GMA 7’s 24 Oras and ABS-CBN 2’s TV Patrol World covered the event as part of their showbiz news segments. Well obviously, the event featured all the women whose bodies were honored and glorified by a men’s magazine. It was something the audiences are anticipating because you’ll get to see the women you fantasize and/or idolize walk on stage to show their worth for being named one of the sexiest women in the country.

    Of course, as the show was to be expected, all the women came in their most daring and skimpiest outfits, worth mentioning of which is Asia Agcaoili who happened to be the host of that evening. She indeed lacked fabric in her outfit because her body was almost exposed. Noticeably, that would attract large attention and a huge audience that was why the news programs covered it, thinking of course that it was a news-worthy event, well being a showbiz news story.

    The point that I am going to make is that TV Patrol World showed it almost bare. They didn’t even bother to have the almost-naked Asia appear blurred. On the other hand, and I commend them for it, 24 Oras covered the event and showed the shots of Asia and even the other women in blur so that the viewers would not be offended. To think that these news programs are in primetime and kids also get to watch them, maybe the news directors and executive producers of TV Patrol World should have considered that factor. They may have gained attention and a huge audience share for that but they should also have considered the young who may watch and get shocked by being exposed to those images exhibiting nudity and sexual references. You should never compromise the best interest of the audience just for the sake of gaining high ratings. It’s just good to know that there are still programs, like 24 Oras, that don’t think mainly about gaining wide audience share and high ratings, instead consider first the welfare of the viewers.

  25. J192
    Today’s issue of the Philippine Daily Inquirer released a story entitled “GMA sends docs to Mindanao” on its second page. A part of this story tackled the war in Basilan which broke out after PGMA delivered her speech, yesterday.

    I noticed that the story only contains statements from an unnamed military official and Albarka Mayor Jakilan Karam, both represent one side of the issue. The military official confirmed that the suspected members of the Abu Sayyaf Group attacked the members of the Marine Battalion Landing Team 8 in Barangay Sungkayot in Unkaya Pukan town. I suppose that this story about the war in Basilan is an example of single-source news which is contrary to a balanced report. Prof. Crysta Rara, in her article “Terror and the Press,” states the danger in this kind of reporting. She says “the constant use of the military, police, and government as the single source in a story could make readers think that their version of the truth is the only one.” I believe likewise.

  26. By A. Antonio #21
    (unedited by blog administrator)

    Last night (August 8), while I was watching Bandila at around 11pm, I was not prepared to see disturbing images that almost did not make me sleep. There were two news items which I found to have violated the Television Code provision of the KBP. The first news was about the six people being rescued after the wall in Antipolo City collapsed and fell on three shanties after the heavy downpour. The victims were shown all bruised and injured while being carried in the arms by the rescuers. The visual image of a woman looking almost dead from the tragedy made me feel nauseated. I just hope it was at least blurred to conceal the identity of the victims and their pitiful condition.

    The second news was I believe mishandled and even caused sensationalism. The story was about a raped pinay domestic helper in Saudi Arabia by the name of Leila Cabignon. She was said to have been repeatedly raped by her son’s employer. What caught me off-guard was the sex video clip to prove her claim. There’s nothing wrong about having that hard proof evidence other than the way it was presented in the news. It was flashed twice on screen. The first was for about three seconds distorting only the sex organ parts. The woman was blindfolded while her arms were tied. It was clear that the Arab was thrusting to the woman showing the real sexual act. The second part was now more blurred where the act was no longer visible. (which should have been done in the first place) I do not know whether or not the staff of Bandila intended to do this for the sake of ratings.

    I know children are “supposedly” sleeping by this hour but that doesn’t give them the right to evade rules. They should be responsible and accountable for their actions and certainly they are not practicing this correctly. News programs in general must be more sensitive to their viewers’ sensibilities to avoid repulsive reactions and unethical practices.

  27. For the second time, I happened to watch “Umagang Kay Ganda” of ABS-CBN Channel 2. That was their July 19 edition. There was a news story about the EJ or the electronic jeep. There were two speakers – the first one talked about the ordinary jeep as still the better option, while the second speaker talked about the EJ as a better alternative since we are now experiencing environmental problems.

    And so, the problem with this news has nothing to do with getting both sides of the story. The thing is that the two speakers were not identified. They looked dignified and seem to hold high positions so I was waiting for the text that would flash and reveal their names and positions. But there was none.

    This violates a provision of the KBP code for television on news sources where it was stated that “Care shall be exercised in the selection of news sources. Voice and VIDEO clips of persons involved in the news shall be properly identified.”

    In addition, properly identifying the sources for these kinds of news stories is crucial so as to prove that it is not just a discreet form of advertisement.

  28. Sixth Blog Entry
    by Jericah Regado – Comm 191/WWX
    Unedited by Blog Administrator

    I watched TV Patrol last August 7 and came across a news story about Mayor Alfredo Lim’s strict enforcement of requiring food establishments to have sanitation permits. In this news item, the food establishments, such as those in kiosks and the “turo-turo,” without sanitation permits were presented very negatively. Reporter Paul Henson described that the water brought about by the rain worsened the condition of the food establishments. This due to the dirt the water could possibly bring because the food is being cooked in this kind of environment. In addition to this, two women were interviewed (MOS) and said negative comments about food establishments without sanitation permits. They mentioned some of their negative experiences about family members who got sick because of eating in food establishments without sanitation permits. On the other hand, Mayor Lim was presented as an efficient public servant who strictly enforces law and who pushes the Manila Sanitation Department to do its job. He was even interviewed and he gave statements about those “turo-turos”.

    In this news story, the owners of those food establishments, or even just one of them, were not interviewed. But if one would look at it closely, there were footages of those kinds of food stalls and so it wasn’t impossible for the reporter not to have a statement from the owners. After all a reporter must know that he/she must present all sides of the story. Though there was an MOS, it only served to reinforce Mayor Lim’s image of an efficient public servant who does his job to protect the people of Manila. This news item can be seen as a press release by Mayor Lim because he was portrayed very positively and he was the sole source of the news report. This can also be regarded as Mayor Lim’s way of what is described in Tagalog as “pagpapabango ng imahe”.

    I believe that we should be skeptic about what the media present us because we cannot see what transpired before that coverage. Some news stories can be dressed up in such a way that it would lok like a real news story, but if analyzed one could find out that it was only a press release.

  29. The Philippine Star published a front-page story about Italian priest Giancarlo Bossi’s attendance in the court of Rome, where he was questioned about his abduction here in the Philippines. He told the investigating magistrates that his abductors were members of the Abu Sayyaf, “Filipinos with Arab names.”

    What the report missed was to gather facts from the Philippines. The Associated Press wrote the story but failed to get as much sources as possible. The only source used for the article was Fr. Bossi. It did not bother send reporters to interview Filipino sources, not even the government, for added credibility.

    The story revolved around the description of experiences given by Fr. Bossi, which was stated for so many times already in previous reports about him after he was freed. It ended with an abrupt mentioning of his imminent audience with Pope Benedict XVI on Sept. 1.

  30. Blog # 3
    Unedited by blog administrator


    Finally, there was an early announcement on the suspension of classes tomorrow.

    I forgot to purchase a copy of the newspaper today, so I just went online to Inquirer.net and read the news there. I came upon the aricle on the “Cheaper Medicines Bill” and had I recently watched “Meet the Press”, where they had the one of the authors of the bill.

    Anyway, the article only quoted one source (Rep. Risa Hontiveros) and the article did not discuss the content of the bill, or the provisions, only that it only amended the Intellectual Property Code. Several bills were filed, but it was not stated which of these were to be really pushed through in Senate. The article only quoted Rep. Hontiveros that “There is a very rich field of bills to choose from.” How can the people which bills are these if the article did not elaborate it.

  31. Reporter Ina Reformina provided an update on the current situation of the armed conflict in Sulu for TV Patrol last August 9. The news story has AFP Chief Hermogenes Esperon, Jr. claiming that Jemaah Islamiyah official Dulmatin was reported injured during a clash with the AFP soldiers. However, such was only based on an intelligence report. Though the news story has clearly stated that this claim is still yet to be confirmed, the report only rested on a single source – the AFP.

    It is understandable that a war or an armed conflict is difficult to cover. At times, reporters only depend on the AFP for the updates. Same is true for the report by Reformina. The whole news story only rested on the interviews and statements of Esperon and another military official.

    Though it is difficult, if not almost impossible, to get the other side of the story, that is getting statements from the Abu Sayyaf group, the reporter may have opted for interviews of civilians from the involved locality so as to confirm the reports of the AFP. But no interview of any civilian was featured in the entirety of the report.

    Moreover, the news story also claimed that the armed conflict in Sulu has registered a total casualty of 41 members from the rebel group while 12 have been reported as wounded. However, the figures are only based on the statements of the AFP and no dead bodies were shown as proof.

    Article 3.1 for News and Public Affairs of the KBP Television Code stated that “News reporting shall be factual, fair and as objective as possible.” This means that news reports should be based on facts and should present both sides of the story. The said provision further added that “Unconfirmed reports shall be identified as such and verified for accuracy at the soonest time possible.”

  32. Unedited by blog administrator

    Either that the Inquirer had a poor choice of quotes or just plainly making fun of others for their mistakes. Today, part of their streamer quotes an AFP official as saying, “The fallen fought hard until they captured Abu camp.”

    Surely the fallen soldiers didn’t turn into zombies AND fight hard until they captured the Abu Sayyaf camp, right?

  33. By Madel Martin
    Comm 191 – WWX
    (unedited by blog administrator)

    “Weather Weather Lang” is a portion of TV Patrol World hosted by Kim “Kuya Kim” Atienza that gives the latest update on the country’s weather conditions. After that is the “Ulat Kaalaman” and as the title suggests, it gives information on just about anything: from plants, animals, to the latest innovation in technology.

    But the most remarkable feature of Kuya Kim’s “Ulat Kaalaman” is the fact that viewers can actually learn something from his trivia. Last August 16, 2007, while people are worried and panicking over the storm, he featured the process of knowing when and how to determine if there will be suspension of classes during typhoons. It was timely especially because even if typhoon Egay was not directly affecting Metro Manila and the nearby provinces, it was raining hard and there was flooding in several places. There were not even storm signals in most affected areas.

    The “Ulat Kaalaman” showed that media is performing its responsibility of informing the public of important and relevant matters. It reflects how media can and should consider the welfare of the general public in delivering news and disseminating information. In this case, the viewers could now understand when will classes be suspended, where to ask about it, how the process of determining is done, and who decides on the matter.

  34. Last August 22, 2007, while I was watching TV Patrol, I came across Kim Atienza’s report on an earthquake occurrence. In his report, what he indicated as its intensity was actually its magnitude. The measurement in the news was expressed as a Hindu Arabic Numeral. According to a lecture we had during our visit to PHIVOLCS last month, magnitude uses Hindu Arabic Numeral to indicate its value whereas intensity employs Roman Numeral. To my dismay, the wrong term was used in the entire report together with the misspelled text “intesity” flashed on the screen.

    The mistake may seem minor at first. However, the two terms, magnitude and intensity are different. Our lecturer said that magnitude measures the amount of seismic energy released during an earthquake while intensity indicates its effects or the probable damage in a given area.

    This violates the provision of KBP with regard to factual and accurate news reporting. The KBP code also says that “the supervision/evaluation of content, format and presentation of news broadcasts” is the responsibility of the editors and deskmen. Newscasts are supposed to inform the audience with accurate data and give appropriate warnings during disasters. Erroneous reports may cause confusion and even panic among the people.

  35. A TV advertisement of the newspaper Philippine Star features a woman passenger standing in a bus and a guy standing beside her, staring at the woman’s body. The TV commercial suggests that the guy may be staring at the woman’s boobs. This was even more implied as a camera shot showcases the woman’s cleavage showing from her dress. Apparently, it turned out that the guy was actually trying to look at and read the newspaper, which is Philippine Star, tucked in the woman’s arms. At the end of the commercial, it was shown in written text the advertisement’s main message – “Philippine Star, the only paper you read from cover to cover”.

    With regards to this commercial, how can one use the idea of reading the paper from cover to cover when the guy could only see half the front page as the newspaper is tucked in the woman’s arms? Though it turned out that the guy was staring at the newspaper, it was very much implied and suggested at the early portion of the TV commercial that he was staring at the woman’s boobs. Clearly, the advertisement simply wanted to use and joke about men staring at women’s bodies. Because of this, I find this advertisement offensive. This behavior of the guy shouldn’t be made a laughing matter as the commercial presented it with humor. Moreover, there is a more effective and accurate way of delivering the advertisement’s tagline without using this type of situation. I would like to compare this particular advertisement with another TV commercial of Philippine Star featuring a man sitting on a bench for hours, just reading the newspaper. It carries the same message, that “Philippine Star is the only paper you read from cover to cover”. This presentation has conveyed more accurately the advertisement’s tagline.

    Advertisers should always be careful with the messages and the content of the commercials they present. One ought to remember that based on the regulations by the Advertising Board of the Philippines, “advertisements should be presented in good taste and should not offend the sensibilities of the audience.”

  36. J192
    There was a report this morning in Umagang kay Ganda about the so-called raid in San Mateo, Rizal. The house, which allegedly contained guns, was described as “imbakan ng baril.”
    However, the footages shown were in contrast with the statement.

    The policemen, at least six of them who were caught on cam, held armalites and were running to enter the said house. The scene was breathtaking. It seemed like the house contained high-powered weapons and the owners of the house were strong and numerous. But they didn’t get the suspects and the only weapons shown on cam were a handgun, a few pieces of bullets and a knife. The news was reported as if these weapons proved that the house was truly an “imbakan ng baril.” The question is, where are the guns? Are there really guns in the first place or this was just another intelligence flaw which the reporter covered?

    I believe that this is irresponsible reporting which violates the Journalists’ and KBP Code of Ethics. The footages did not support the statements which may deceive or cause confusion to the audience.

  37. J192

    Unedited by blog administator

    Yesterday, a few tabloids released a story that a Sigma Rho member let his lips loose and said he was one of the alleged members of the fraternity who hit Cris Mendez. He also mentioned other members of the fraternity who were there during the alleged hazing. Today, however the witness cannot be contacted already. Maybe he was scared to be the next victim.

    In the Inquirer (article by Norman Bordadora), the NCPAG SC Chairperson Paolo Ante was removed from his position and recommended for expulsion. Meanwhile, a known member of the frat, Iloilo Vice-Gov. Rolex Suplico said that there were no concrete evidence to prove that the initiation rites were the reason for Mendez’s death. Fraternities continue there notion of “physical initiation” due to the fact that their alumni allow it. The story has good sources, and many statements were taken (from Dean Brillantes of NCPAG, Father Robert Reyes and Suplico).

  38. The Inquirer article titled “Debt, population growth keeping us poor — Lagman” (2 September 2007) appeared almost like a collage of excerpts of Rep. Edcel Lagman’s speech. It had the Albay congressman as its sole source.

    I suggest that reporter Norman Bordadora and his editors remind themselves of their “duty to air the other side” of the news (No. 1, PPI Code of Ethics). They have to give the reading public the fair and accurate news they deserve.

  39. Third Blog Entry
    By: Sheena Serrano student # 18 – Comm 192/MWX
    (Unedited by Blog Administrator)

    Single source article

    Bomb plots foiled with 7 ASGs’ arrest by Associated Press in Tempo

    Today (September 12, 2007), in the provincial news section of Tempo, the Associated Press reported that the police was able to arrest 7 Muslim militants who were allegedly plotting to bomb tourist and shopping locations in Mindanao. They were said to be planning to divert the attention of the Military in Basilan and Jolo. The suspects were also said to be members of the Abu Sayyaf Group (ASG) and the Indonesian-based Jemaah Islamiah. Three of those arrested was said to be bomb experts.

    What is wrong with this article is that it solely relied on the claims of Deputy- Director Avelino Razon. There were no other interviewees or sources to prove that the 7 suspects were really members of ASG or Jemaah Islamiah. For all we know they could simply be innocent citizens arrested for a crime that they don’t have anything to do with. Even the improvised explosive devise which was said to have been made by the suspects was not confirmed by other people or even witnesses. It makes us readers wonder if the report is true or fallacious since the associated press did not make any effort to confirm the details of this incident aside from the statements of Deputy-Director Avelino Razon.

  40. Yesterday, Unang Hirit showed an interview with an old lady who had kidney problems. Regine Tolentino was acting like a reporter and she was asking the lady’s condition. The lady complained about the pain she felt before she tried this new medicine called Kidney Saver. And I realized it was an advertisement as I noticed the label on the upper-left side corner of the screen which said “PAID ADVERTISEMENT.”

    Well, I believe it was a good practice. In this way, the audience will not be confused or deceived. It was also right that during the introduction of the product, there was also a sign which said, “NO APPROVED THERAPEUTIC CLAIM.” This will also help the consumers decide to whether or not buy the product considering that it has not been tested for any therapeutic benefits.

  41. A. Antonio #21 – Journ 192
    (Unedited by Blog Administrator)

    Last Tuesday, September 18, I was watching “Umagang Kay Ganda”. It is a morning show of the ABS-CBN station. It featured a short clipping of National Aeronautics and Space Administration (NASA) and its purpose to mankind, etc. The story was very interesting and informative so I didn’t really have anything against it. It was only midway through the clip that I realized the ulterior motive of showing it. A crawler suddenly appeared on the screen where it says “This is brought to you by Sky Cable. For inquiries please call #s…”) Actually, there was already an existing crawler below where news advisories were being flashed and the crawler of the Sky Cable was a second crawler on top of the original one and was way bigger. It was so distracting and I didn’t like the way it blatantly advertised Sky Cable in a morning show and using a good story to cover up for it.

    According to the provision of the KBP Television Code, it states that “Text crawls, either electronic or manual shall not be used for any other purpose except for news bulletins and last minute program changes and advisories in the public interest.” With this clearly imposed, I do not understand why such programs keep violating rules for the sake of additional remunerations from advertisements. I hope the KBP would be more strict in implementing its policies and that the head of the shows would give time to read their KBP manual once again and stop playing blind to their responsibilities.

  42. Unedited by blog administrator

    Two Saturdays ago, in Jessica Soho Reports, a segment about hazing was shown. An anonymous fraternity was shown doing their “initiation rites”. This segment was probably spurred by the latest UP hazing tragedy. The image seen was a man kneeling or something like that, and someone else was hitting him with a paddle, and only their upper body parts (head and neck) are blurred.

    We just recently discussed in class the article on the beheading of the soldiers, and I think the same thing applies hat even if you blur a certain part of the body, the fact the the motion (of violence) is still shown is enough fir the network or program not to show the video clip.

  43. Unedited by blog administrator

    Today, one my journalism classes visited the office of Inquirer.net and we had a chance to see how an online news organization works. A question was raised if the online version still follows the “code of ethics” since it is online, because the internet as we all know is a free medium.

    Apparently, they still have some rules to follow and still practice being ethical. In addition to that the are very strict about “on the record”. They rarely have anonymous sources and practice having multiple sources on their stories.

  44. J192
    (unedited by blog editor)

    An article titled Mind Your Body by Willie T. Ong, M.D. was published on page D-2
    of Health and Family section in the Philippine Star last September 11, 2007.

    The article was about where can people find healthy and at the same time affordable meals. At first, I thought that varieties of food chains and restaurants will be featured in the story but I was bothered when the writer just stated that when you want to find healthy and affordable meals, you must go to Goldilocks. The author enumerated four criteria that people should consider when buying food or eating in a restaurant: cleanliness and safety, healthy choices, affordable price, and just the right portion. It was even said that the mentioned restaurant has an affordable price range. All of these, I believe, are true for some people but for others, it may not be that way. The writer might had cited some other restaurants which have the same qualities that were mentioned in the article to avoid misleading the people that only Goldilocks have these four important qualities. I think this is a form of single-sourcing that misleads the readers in a way because the way the article was written was generalized– that only Goldilocks restaurant contains the four qualities that a restaurant should have.

  45. j192
    (unedited by the blog administrator)

    A segment in Jessica Soho Reports had shown about hazing. It depicted an initiation of a neophyte in a sorrority wherein a certain lady was being hit by a paddle on the back of her thighs.

    The problem for this, i think, is that even though the faces were not shown in the video,the motion of the hitting and the sounds of the neophyte were painful for the audiences. The video that showed the viewers the excruciating pain the neophyte felt during that initiation was of violence and could offend audiences. So, the program must have had not shown the video clip that clear so as not to offend the viewers.

  46. J192
    (unedited by the blog administrator)

    Philippine Star on September 15, 2007 on its Entertainment section, page C-12, published a photo of Willie Revillame and Bea Alonzo singing together a song in a Wowowee episode that was held abroad.

    The photo was identified as “Willie with a lady from the audience.” This incident is an example of a failure to identify a photo properly and misleading to the audience. This might be a minor mistake but deskmen should be perfectionist in all aspects so that readers should have high confidence in newspapers and so that a paper’s credibility can not be questioned, in one way or another. However, I haven’t seen a correction for this error.

  47. When I happened to tune in to QTV Channel 11 one Saturday morning, I chanced upon “Kids on Q”, a one-hour program for children at around 10 am, hosted by child celebrities like Ella Guevarra of Starstruck. Its segments consist of features of places, events and activities where kids could really relate to. I would like to commend the program for adhering to the KBP standards (although the station is not a KBP member) on programs for children stating that these “shall afford wholesome entertainment opportunities and cultural growth”. This program can be considered an alternative to children’s programs that contain combat violence like cartoons and animes.
    However, there were segments where the child host features a product or service (for instance, in one of their episodes, they featured an Italian restaurant, the name I forgot; and a maker of bangles and accessories). The child host encourages the viewers (particularly their fellow children) to purchase the featured product or service. Of course, these are sponsors of the program so it somehow goes against the rule that “children’s programs shall not encourage children to purchase the product specifically for the purpose of keeping the program on air.”

  48. J 192

    In today’s issue of the Philippine Daily Inquirer (Sept. 25), one of the stories featured on the front page is on the results of an SWS survey regarding the satisfaction rating of PGMA and other government officials. According to the report, this was done from Sept. 2-5, the span of time when the Governemnt-ZTE deal was attacked because of anomalies.

    I think this article is an example of good practice because the journalist cited when and who conducted the survey. He also explained the results of the survey. The article even published a graph showing the results of the previous surveys on the same topic.

  49. unedited by blog administrator

    We attended the 8th extension project of the Communication Research project entitled “Nagpapatrol 24 oras”, dissecting the two top television news programs in primetime. The content of the news was analyzed and it was said that there were more soft news (entertainment and the like) contained and soft news was used to “hold” the viewers into watching the news until the end.

    The recent “scandal” in the Supreme Court involving SC Judge Consuelo Ynares- Santiago, who allegedly accepted a bribe of 10 million pesos, was first written in an article by Amado P. Macasaet in his column in Malaya. Now the SC asks him (he is the publisher btw) to explain why he did accuse Judge Santiago of the bribery. Probably, this story needs more sources or maybe the writer does because if he cannot give an explanation about his accusations then he will be cited in contempt of court.

    In the website of Malaya, Macasaet said, “I must tell everyone that my instinct tells me that I might help serve the ends of justice if the Supreme Court can find it necessary to conduct an investigation to get at the truth.” Instincts won’t help if you don’t have hard evidence or reliable (and preferably not off the record) sources.

  50. unedited by blog administrator

    the (9-26-07 7:55 p09) previous blog under student # 9 is also in partial fulfillment of the requirements for J192
    This is my 6th and final blog..:)

    While still browsing around the website of Malaya (www.malaya.com.ph), still on Business Circuit (dated today) by Amado Macasaet, I chanced upon another article by the same writer. It was some sort of political blind item. I thought blind items are supposed to be for entertainment writers only.

    In the article, an “A1” source told him that a “ranking COMELEC official” has a daughter with another(also married)woman. From what we have learned throughout the duration of our ethics class is that journalists should always, always have more than one source (according to the PPI Code of Ethics also)

  51. J 192

    (Unedited by the Blog Administrator)

    This is on an article using basing only on a single source. An article was published in the Philippine Star: US still sees RP a great place to do business despite ZTE scandal.

    The story is about the reaction of the US government amid public clamor on the ZTE deal controversy. Ambassador Kristie Kenney was speaking during a visit at the PNP headquarters when this issue was asked.

    Throughout the article, the journalist just addressed Ambassador Kenney and her views, which represented US already. This should not be taken wrongly, as what Ambassador Kenney says can be expected as the stand of US on a certain issue. However, it could have been better if the article also included the opinions and insights of other American non-government organizations or at least American businessmen, as these are the persons that can support Ambassador Kenney’s views. It really could have been better if the journalist added up on her sources to really make it represent US.

  52. [J192 MWX]
    [Post unedited by blog administrator]

    Post on Single Sourcing:

    In the September 25, 2007 issue of Malaya, the article entitled “Palace not bothered by UN review of RP’s human rights situation” by Jocelyn D. Montemayor only presented the views of Press Secretary Ignacio Bunye and parts of President Gloria Macapagal-Arroyo’s speech.

    Moreover, at least 2/3 of the article only quoted or referred to President Arroyo’s speech last September 24, 2007 in a business forum in Iligan City.

  53. By Madel Martin
    Comm 191 – WWX
    (unedited by blog administrator)

    Does the marital infidelity of a police officer have to be aired in the primetime news?

    “TV Patrol World” reported on September 25, 2007 as part of the evening news’ intent to deliver the latest news and information happening in other provinces, especially in Visayas and Mindanao, a news item of a police officer who was caught by his wife having extramarital relations through a sex video. Normally, I would not care about the news because it was short and it happened in the Visayas. But, while the news item was being delivered, I was bothered by the fact that the news was so unfitting to be included in the primetime news. It was very “tabloid” material, sorry for the word. For me, those kinds of news should just be left to the tabloid pages and not be reported to the whole public for them to know about the private life of a person.

    Another thing to point out in the news story is the source, which is the cell phone video alone, that allegedly shows the sex video of the police officer with a woman who is not his wife. The report was solely based on the video without even finding other sources that would confirm it. The report did not even air all sides involved in the scandalous situation.

    Still, I think that the news item should not have been aired in the first place. Although the police officer was not named, maybe in their area all people know him or have an idea of it. In the end, the police officer’s image and reputation will be ruined. Also, I believe that stories that deal with family and marriage problems of private persons should not be sensationalized so as to gain more viewership or higher ratings. Most importantly, the credibility and integrity of the news program is being sacrificed by just airing a 3-minute news item about a not newsworthy subject. It’s just a waste of airtime.

  54. J 192 (final blog entry)

    There was a report in tonight’s Saksi on a survey done by the UP College of Social Work and Community Development. This is about the growing number of sexual harassment (on women) cases in public vehicles. They found out that 43.1% of the respondents actually experienced sexual harassment. It was also reported that the drivers, “kunduktors,” and the passengers themselves are the ones who commit these harassments.

    However, the sponsor of the survey was not disclosed. It was just mentioned in the report that the woman (who I presumed to be the head of this research) experienced sexual harassment in a public vehicle. Even the sample size and sample design were not given. They did not specify how they came up with the respondents. Questions like, “What is the description of their population?”; “Is this only for Metro Manila?”; “How did they conduct the survey?”; “What kind of public vehicles are included in their findings?” among many others, emerged. In this case, the audience could not really gauge how reliable this survey is.

  55. Fourth Blog Entry
    By: Sheena Serrano student # 18 – Comm 192/MWX
    (Unedited by Blog Administrator)

    Mr. Alvin Murcia, one of the writers of People’s Journal wrote a story today, October 3, 2007, regarding the killing of two business executive’s from an IT company in Makati by a lawyer. The incident happened in Pasig City yesterday at around 2:30 pm. It was a typical police story except that the writer published the address of the suspect.

    First of all, it’s still not proven whether that person is guilty and yet with the way the article was done it made it seem like he was already sentenced. Second, it’s wrong to publish the address of the suspect or of the victim. Hate crimes might start and people who are innocent yet close to the suspect might be hurt because a certain reporter deemed it necessary to publish the address of the suspect. It would greatly affect the family of the suspect because they will be ostracized from society. Their neighbors and friends might treat them differently by virtue of being related to a suspected murderer.

  56. [J192 MWX]
    [Post unedited by blog administrator]

    Post on ‘Good Practices’:

    The article “Animal Day Debate: Should Manila Zoo be shut down” published in the Philippine Daily Inquirer October 4, 2007 issue presented different views on the current Manila Zoo issue.

    The views, though not exactly opposing, presented different takes/solutions on the animals’ welfare–present and future situation.

    The article contained statements from the People for the Ethical Treatment of Animals, Animal Welfare Coalition, Philippine Animal Welfare Society and Protected Areas and Wildlife Bureau. It also contained a statement from the chief of the Manila Zoo Zoological Division to clear the definition of a certain animal condition.

  57. Most of the Filipinos have made watching soap operas a part of their lifestyle. Be it fantaserye, hard drama, adventure or what not, Filipinos really patronize these kinds of shows. This phenomenon can be attributed to several factors, but what I will emphasize in this comment is the placement of these types of programs in the programming schedule of the channels (i.e. ABSCBN and GMA7). Since soap operas are placed in the primetime slot, this means that these shows are accessible to a lot of people — people from all walks of life and people across age groups.

    I admit that I am one of those people who are able to watch soap operas often, and one thing I noticed among the soap operas that are being aired today is the proliferation of saying vulgar words or “pagmumura.” In one episode that I watched, the furious contravida shouted a bad word because the protagonist was able to escape from her. In another instance, two two characters were casually conversing when the other one suddenly blurts out this bad word to express his anger. Of course there may be other similar instances, but the bottom line of all these is that including vulgar words in shows, especially in primetime shows, is a violation of the code of ethics. Why is that?

    According to the General Program Standards of the KBP Code of Ethics, “programs shall not use dialogus, actions, and other similar manifestations which are obscene, blasphemous, profane, deregatory or vulgar.” So in effcet, these vulgar words must not be included in the scripts to begin with. Given this,I think the writers, directors, producers and whoever else is involved in the production of soap operas should start considering the inclusion of vulgar words in their script. They must be aware that their shows are really accessible to everyone, even children. As it is also said in the code of ethics, “In the production and airing of programs, it shall always be considered that children are a part of the audience.”

  58. Population control is one of the hottest issues in the country today. But when the Inquirer reported on a proposed move to increase family planning budget in the article “Hike in family planning budget sought” (October 6, 2007), none of the pro-life advocates was asked for comment. Instead, the paper gave Albay Rep. Edcel Lagman a 440-word article regarding his sponsorship speech on family planning for the General Appropriations Bill – a four-column article that looks more like an unedited press release. Reporter Christian V. Esguerra could have at least asked reactions from legislators critical of population control, especially those against artificial family planning. Justice is due to the readers who have the right of looking at issues with multiple perspectives. Rep. Lagman advocates both artificial and natural family planning.

  59. Should lie detector tests be used for purposes other than criminal investigations?

    Awhile ago, while I was working on my thesis, my mom was watching this showbiz-oriented talk show “Showbiz Central” hosted by Pia Guanio, Raymond Gutierrez, and John Lapuz. I thought it was like other showbiz talk shows but a segment of it made me think otherwise.

    On this segment entitled “Don’t Lie to Me,” John Lapuz features a guest actor/actress, then he asks him questions that are controversial. The guest then answers the questions with only yes or no. The odd part of this segment is that in order to determine if the guest is telling the truth or not, a lie detector is used. And since using lie detectors need professional guidance, a police officer supervises the reading of it. That police officer is the one who tells John Lapuz whether the geust is telling the truth or not.

    Personally, I think this segment undermines the usage of lie detectors. As it is highly regarded because of its usefulness in criminal investigations, this is being diminished by the John Lapuz’ segment. I think that the segment is indeed funny and entertaining, but the credibility of lie detector is lessened. Imagine that the apparatus being used to help catch crminals and other offenders is used to determine if artists tell petty lies i.e. if they are involved with someone, if they have grudge agianst someone, et cetera, et cetera.

    Furthermore, the fact that a police officer supervises the proceedings of that segment even adds to the undermining of the “investigatory system” we have. That instead of these officers busying themselves in more serious offenses, they engage in petty activities such as these. And that I think that all of these have detrimental effects in the long run, for the people might eventaully lose faith in our system.

  60. I would like to comment on one of the advertisements I saw in TV Patrol three weeks ago. In the commercial, Kuya Kim, one of the segment reporters, was endorsing a milk product for kids. He was saying information about the product and why the mothers in the audience should buy it. At first, it seemed right but I suddenly remembered that this particular advertisement was placed right after his segment. Also, the manner in which he told the viewers information about the product was the same with how he used to deliver facts in his segments within the newscast.

    It is stated under the News and Public Affairs section of the KBP Code of Ethics for Television, “Broadcast stations shall be discriminating in the acceptance, placement and presentation of advertising in news programs so that such advertising is clearly distinguished from news content.”

    Although Kuya Kim does not handle news in TV Patrol, he still deals with facts in his segments. He still has gained association and credibility from being part of the news program. With the milk product advertisement’s endorser and placement, this might mislead the audience. There is a possibility that they would take the advertisement as part of the newscast.

  61. [J192 MWX]
    [Post unedited by blog administrator]

    In the October 8, 2007 episode of Teledyaryo on NBN4 (news shown around 10:00pm) the news entitled “Apat na Napatay sa Engkwentro Pinarangalan ni Pangulong Arroyo,” the news on military operations used an embedded bias in the form of “Personalizing.”

    The coverage focused on the families of the soldiers. The actual footage showed President Macapagal-Arroyo comforting a mourning widow and her child. There wasn’t much context in the report wherein it should have been about the recent encounter where the soldiers where killed.

    According to Tamar Liebes in Reporting the Arab-Israeli Conflict (cited in Covering Conflict in Mindanao: Terror and the Press by Crysta Imperial Rara, September 2006), “Personalizing” in conflict stories “shows the human faces of the soldiers, rebel or victims. It shows them in the hospitals, at the frontlines, or with their families and friends.

  62. While I was watching the night news awhile ago, I was able to watch both Bandila and 24 Oras since they have different time slots. Both news programs had the same news item on them and it was the attempted suicide of Criselda Volks, an actress out of the limelight as of the moment.

    I was able to compare the reportage of the two news programs. In Bandila, the news person reported on the incident by interviewing Volks and her household helper. Yet, his report did not end there. He also interviewed Criselda’s son, who according to the report was scared of what his mom did to herself.

    On the other hand, 24 Oras’ reporter settled in interviewing only Volks and her household helper. She did not include the son for interview, and instead blurred the face of the child so he would not be identified.

    From, this, I commend GMA’s reportage of the said incident, for its effort to protect the child and his identity. Given the traumatic situation and the unfavorable circumstance her mother is involved in, GMA’s reporter prioritized the welfare of the child by not disclosing his identity, unlike what ABS-CBN’s reporter did. Maybe the ABS-CBN reporter did that for more sympathy, but I think being good reporter does not only include being able to make good reprtage of incidents but also being able to care for the welfare of his/her subjects.

  63. Last Saturday, October 6, 2007, I watched Nuts Entertainment. I was shocked to see their female mainstays in skimpy swimsuits. I do not understand why they have to transfer the venue for their show from the studio to a resort. Is it just to justify the sexy outfits of their cast? It is not even summer. Nonetheless, I still think that they should wear more comfortable and suitable clothes. There are resort wears or summer outfits, which are stylish yet not too revealing. Wearing skimpy swimsuits does not only seem indecent but also impractical for some of their “parlor games”.

    Moreover, not only their tagline, “Just 4 play” but also some of their jokes seem to have double meanings. In one game, a group was tasked to use in a sentence or story the name, Janno and “matulis” together with other words. Also, considering the format of their show, the cast and even the guests have the freedom to make adlibs. Unfortunately, some of their adlibs are offensive to their guests or even to other mainstays, who have no choice but to be a “good sport.”

    The KBP Code states that “All hosts/emcees/casts/regular on-air personalities shall be properly dressed for their program, taking into account what is not only fashionable but also what is decent and proper for the medium. Performers in the programs shall always observe decency and proper decorum.”

  64. “Sexy Time”

    My sister and I were on our way home from practice one night. We were listening to the program “Boys Night Out” on Magic 89.9 so as to keep us awake while on the road. We were kind of used to the “naughty” format of the show with segments like, “Puta-he ng Ina Mo,” “Pinoy Slang 101” and some challenges that involved celebrities. I knew about another segment, “Sexy Time” but haven’t really had the chance to listen to it. I was actually surprised at how vulgar it was!

    Listeners actually send letters wherein they narrate and graphically describe an incident when they had “sexy time.” Although it is done late at night, around 11pm, I think that it is still inappropriate to have that kind of segment or show, especially when it is on a popular radio station that has teens and yuppies as their target market.

    Although freedom of speech is implemented in our country, there are several lines that we must not cross, some of which are stated in the KBP Radio Code. In the discussion of programming standards, one part lays down the basics on sex and violence on radio.

    “4. The use of words and phrases which have undesirable and/or offensive implications
    shall not be allowed. The use of undesirable, offensive, obscene, blasphemous, profane or
    vulgar words and phrases shall not be allowed.

    5. Pre-marital and extra-marital sex shall never be condoned or justified. Sexual acts or
    sex perversion of any kind shall never be presented.” (KBP Radio Code; http://www.aijc.com.ph/PCCF/observatory/pfd%20files/policies/massmedia/kbp%20radio%20code%201999.pdf)

    This program, especially this segment has violated and is continuously violating these standards. Yes, sex sells. But must we resort to sex in order to give entertainment? Is this what quality radio programming has become?

  65. Browsing through the headlines of the different tabloids and broadsheets last Friday (October 5, 2007) while on duty for my Internship, a certain tabloid caught my attention not because of the headline but rather because of the images seen on the front page.

    One of the top Metro stories for that day was about an alleged shootout between the police and four suspected car thieves along C-5 Road in Taguig City. The alleged shootout happened a day prior where 3 of the suspects were killed on the spot while the fourth suspect died on the way to the hospital.

    While the broadsheets just have an article about the alleged shootout, tabloids have pictures of the dead suspects untouched from where they died, in all angles you can imagine. While many of the tabloids have these pictures with their crime and metro sections, a tabloid called Remate has the pictures of 3 of the dead suspects on front page.

    Other tabloids published pictures of the crime scene with the dead suspects but were taken from a good distance where the faces of the alleged car thieves were not identifiable but would depict the details needed to support the story just the same. What was unethical with the pictures published by Remate was that they were unable to mask or at least pixelize the faces of the dead suspects, as the pictures were taken in a rather better and identifiable distance as compared to other tabloids’.

    I believe that there is nothing wrong with reporting the scenario as front-page material as long as it stays humane and careful in publishing such pictures (even if we are talking about criminals or alleged crooks).

  66. “50 Pulis Sumugod sa Isang Islamic Compound.” This is the headline of one of the news stories earlier tonight in TV Patrol. It seemed that “50 Pulis”, “Sumugod” and “Islamic” were just used to sensationalize the story. The story was just about a man who was kidnapped by a group of three to five men. According to his sister, the group was asking six thousand pesos for the illegal drugs he was supposed to sell. The man was freed after the barangay captain talked to the group. As I watched the news, I did not see the reason or relevance of using such words in the title. Furthermore, the use of “Islamic” in the headline is a discrimination against the Muslim community. A barangay or a compound in Quiapo should have just been said.

    Another thing I want to point out is the use of sources. The only people the reporter interviewed were the kidnapped man and his sister. An expert source or authority should have been interviewed. He cited a large number of policemen in the headline yet he did not even get their side. He should have interviewed an officer to explain the incident or the angle regarding the involvement with illegal drugs.

    When it comes to newsworthiness, the inclusion of crime stories in newscast is already debatable. Still, I believe that any news item and even fillers that will be included in a newscast should be treated and written with utmost care.

  67. October 7, 2007 – After the televised match of Manny Pacquiao and Marco Antonio Barrera over GMA 7, Showbiz Central, a Sunday Showbiz Entertainment Program, went on-air with it’s regular timeslot. During the first few minutes of the program, Richard Guttierez, one of the hosts of the said program, got the chance to interview Kyla, a GMA recording artist and TV host, who sang the Philippine National Anthem before the main event in Las Vegas.

    It was just an ordinary interview about how she felt singing the national anthem at the Mandalay and Guttierez congratulating her at first, but things started to sound differently when he said Kyla did not violate any law citing RA 8491 while he was reading it through his mobile phone. Kyla was trying to say something (though very unclear) but Guttierez just kept on going and going saying that the singer sang the song just right way and did not (again) violate any law.

    Although I believe it was totally uncalled for, I think Guttierez had a good point and, well I’m guessing, good intentions for raising the topic. Not all Filipinos are familiar with the said law. With the many international boxing matches that we’ve seen televised with different Filipino singers having their own rendition of “Lupang Hinirang” before the main events, we became accustomed to the singers singing our national anthem their way – where most of the time they towards dramatize too much, prolong, and belt.

    Section 37 of Republic Act No. 8491 (An Act Precribing the Code of the National Flag, Anthem, Motto, Coat-of-Arms and other heraldic items and devices of the Philippines) states “The rendition of the National Anthem, whether played or sung, shall be in accordance with the musical arrangement and composition of Julian Felipe.”

    The arrangement of our national anthem is simple… it is a march. A lot of people have been comparing the different singers who have rendered our national anthem in different ways, saying one’s rendition is better than the other. Kyla’s rendition was not exactly 4/4 beats but watching and hearing her sing during the telecast, I think she did great with her vocals, and even greater in giving respect to the National Anthem by delivering it the way it should be.

    Thinking aloud, I commend Guttierez for raising RA8491 on National TV, though I may say that it should have been done in a lighter way not in a somewhat defense of a singer not belting her rendition as a lot of people were expecting.

  68. Correction:

    RE: Earlier Post.

    It is RAYMOND Guttierez not Richard Guttierez who interviewed Kyla and is one of the hosts of the TV Program Showbiz Central. Sincere apologies…

  69. Desperate Housewives

    “Before we go any further, can I check those diplomas? ‘Coz I would just like to make sure that they’re not from some med school in the Philippines.”

    This line from the hit TV series Desperate Housewives caused a stir when they aired an episode wherein Susan Mayer (played by Teri Hatcher) was confronted by a doctor saying that she might be experiencing menopause. It was then when Susan cuts the doctor short of his explanation and snaps out an insult against Filipino medical schools.

    Yes, the incident definitely angered Filipinos all over the world, especially those who are medical practitioners. From doctors who are working abroad to our very own Health Secretary Francisco Duque III, they all wanted an apology from the ABC network and the shows producers. And yes, the Filipinos got a public apology from them.

    One good thing that was brought about by this incident was the sense of nationality that it brought to the Filipino viewers. Aside from the online petition that was going around (the one that asked for a public apology from the network), local television news programs were very transparent in presenting the news item, heightening the support of its viewers to nationalism and development.

    In the KBP TV Code, its program standard discusses how television stations (and programs) should support nationalism and development. And through this incident, they really made an effort to uplift the people and correct the possible “damage” that the single statement can bring not only to our Filipino doctors but to the identity of the Filipinos as a whole.

  70. How indecent is indecent?

    Billboards have been put up with men and women basking in their almost-nakedness. Rufa Mae Quinto and Francine Prieto are just some of the Bench endorsers who display their bodies in the billboards in Edsa and South Super Highway while wearing sexy lingerie. Some might find these tastefully done while others (like myself) think otherwise. I am not saying that underwear endorsements must be banned completely. What I’m saying is these ads should choose where they should be placed. As ridiculous as it may seem, there have been accidents that were caused by these billboards wherein drivers say that they lost their concentration on the road because they were distracted by the sexy girls on the billboards.

    In the Advertising Code of Ethics (AdBoard), Article IV Section 1 number 5 states that “Indecent exposure of the human body and suggestive portrayals shall not be allowed.” But then, this statement is not backed up by a clear definition of what indecent is. So does this mean that the term is relative to the person who created the ad? Or does the term “indecent” depend on those who are exposed to the ad? Because of this confusion, no one can really complain about the matter. I mean I guess the final ad was evaluated first before it was released right? Meaning, the ad was approved by those in charge and also they didn’t see anything wrong with it.

    As I have said earlier, these endorsements should be placed where it could cater to its specific target market and avoid young ones, especially kids, from being exposed to “sex” or being sexual in order to sell something at such an early age.

  71. Has Marimar gone overboard?

    The show has been successful in garnering high ratings but how about ratings regarding the television code of ethics, does it also score high?

    I haven’t exactly watched a full episode of Marimar but I have been hearing comments about how electrifying the sparks are between Sergio (played by Ding Dong Dantes) and Marimar (played by Marian Rivera). The chemistry between them has become so intense that the audience are saying that there may be something more to the on-screen partnership. Gossip aside, this “chemistry” factor seemed a plus for me regarding the show. But last week, I was caught by surprise when a friend was openly discussing her dismay at show because it was “becoming too visual and sensual”. She said that kids are still able to watch the show and it bothers her that the love scenes that are shown, although in others’ opinion may be tastefully done, may be too steamy for TV.

    I tried looking for video clips on the internet that might give me a clue as to what my friend was talking about. I found these two clips:


    Although they are portrayed positively, meaning the love scenes are actually what entices the audience to watch, I saw what my friend was talking about.

    Marimar is placed at the primetime slot of television programming and I think that kids are still able to watch the show. It bothers me that kids are exposed to such visual images. Also Marimar portrays an innocent character, curious of the things around her and willing to explore the world. I’m just worried that those watching the show, especially the kids, adopt the same curiosity with regard to relationships and sex. But then again, I know that the station itself isn’t part of the KBP, meaning they are encouraged to follow the rules and regulation of the KBP television code but aren’t subjected to its penalties. Given that, who now is responsible in monitoring show like these?

  72. (1) P. Dizon Comm 191 – WWX

    Last July 31 – August 4, 2007, The UP Cineastes’ Studio, a student film organization, launched the 2007 Cinemalaya Goes UP, an annual re-run of all the Cinemalaya festival entries. As part of its publicity campaign the organization had included its website to inform the people about the organization. Following this action, an article came out from the Philippine Entertainment Portal website regarding the said event. The article was somewhat a press release as it was also distributed to a network’s news website as a banner entertainment story. The writer used the org’s site as a source (but did not cite) and directly copied the information (seen in the fourth and fifth paragraph of her article) about the organization (word for word) to supply details in her article that seemed to be a hand-on information.

    Apparently, this case disregards the PPI Journalist’s Code of Ethics on plagiarism:

    “6. I shall not commit any act of plagiarism.”

    Check out these URLs to compare:

    http://upcineastes.org (click on news icon then events and activities)



  73. (2) P. Dizon Comm 191 – WWX

    A recent vetsin commercial has gotten my attention as a viewer. This TV ad directly violates the Advertising Code of Ethics specified on Section 1 about presentation which states that:

    “Claims of product and service characteristics should be clearly presented, and should not be misleadingly distorted in the light of the product’s or service’s market.”

    The commercial features Ajinamoto, a seasoning, which is in form of a pure monosodium glutamate (MSG). It shows a family eating together and sharing Ajinamoto as a common seasoning like a soy sauce shaken over many times. It poses danger especially to the children since it also exhibits a child peppering the said MSG to his dish as if it is normally done (which is not). Not all people can sustain amounts of MSG so the commercial misleads the audience by showing that it’s fun to sprinkle Ajinamoto on your rice meals – several times. Who does this anyway? Ajinamoto is commonly used when cooking viands and not during mealtime. It’s not even part of the condiments’ tray of different restaurants or fast food chains.

  74. (3) P. Dizon Comm 191 – WWX

    A TV commercial for a promo of Extra Joss, an energy powder, defied the code of ethics of the AdBoard. In Section 1 of Article IV, it is stated that “advertisements should not capitalize on fear and panic; neither should it exploit the ignorant and/or the suspicious.”

    The TV ad shows a burning house and a fireman entering the house to save an “important” thing. This thing is a can full of Extra Joss in sachets. The commercial also uses a siren and the melody of the song, “Sugod” as its audio. The first seconds of the material would actually hook the viewers since it actually calls alarm.

    The provision on panic and fear of the Advertising Code of Ethics is also supported by Section 22 – Exploiting Unnatural Phenomena. Having a fire in a community to save a can full of Extra Joss is not witty. Albeit, it might have gotten the insight/context from adrenaline rush, still, it does violate the said provisions.

  75. (4) P. Dizon Comm 191 – WWX

    The morning program, Umagang Kay Ganda, has been violating the regulation of the KBP Television Code regarding the use of text crawls under the program standards. The provision states that:

    “Text crawls, either electronic or manual, shall not be used for any other purpose except for news bulletins and last minute program changes, advisories in the public interest.”

    Umagang Kay Ganda has been using text crawls to indicate the sponsors of their segments. In one instance, information was flashed just to tell the viewers that the segment being aired was brought possible by a health product.

    A latest example is today’s airing of the show (October 10, 2007) during the segment, Punto por Punto hosted by Anthony Taberna. A coffee product was presented on the text crawl as the sponsor of the said segment. It obviously does not follow that text crawls should only be used for news and public advisories.

  76. (5) P. Dizon Comm 191 – WWX

    I commend the Filipino Home- TV Shopping program, Venta Singko for helping Filipino inventors to showcase their crafts and talents. Though a shopping program, Venta Singko still adheres with KBP’s call to support nationalism and development. The program has a segment which features the inventors and provides airtime for them to explain how their inventions work. Above all of these, the program underlines Filipino ingenuity when featuring local products.

  77. Last night while my mom was absorbed with the soap operas she watches regularly, I happened to see Ysabella’s episode last night which I think violated the Adboard Code of ethics as well as the KBP Code of Ehtics for Television.

    In one of the scenes of the said drama, Judy Ann Santos and Ryan Agoncillo were participating in the fiesta games held in their town. As usual, the said scene was used for more “kilig” factor in the drama, as Judy Ann and Ryan had “lambingan” moments during the games. But then, the said sequence was also used for a bigger purpose. Apparently, the said sequence was used for advertising a certain food product which I think is a sponsor of the soap. The logo was very evident in the scene, it in fact loomed over trhe heads of everyone as it appeared as a large banner in the said scene. Even the game which Judy Ann and Ryan participated in appeared to be sponsored by the food product.

    This is a clear act of “product placement” in a program, which is a violation in both the Adboard code of Ethics and the KBP Code of Ethics for Television. In both codes, it was specified that there must be no forms of product placements in programs, be it evident or subtle. As a rule, there must be a clear distinction between the ads and the show. This is to avoid any bias favorable or otherwise on the product.

  78. I find it funny that newspapers shy away from putting pictures of crime-related gore to along with their stories. It’s a rare occurrence when you actually see gunshot/stab wounds up close in a photo accompanying a related story.

    Wouldn’t that be interesting? Another example: it’s rare to see a photo of a person who had just figured in a serious car accident. I’d like to see one of those, just so I can see the consequent look on the face of someone who has just seen said photo.

    Why are these things funny (well for me anyway)? It’s because in the photos of the recent Pacquiao-Barrera fight, there were graphic photos of how badly Pacquiao beat Barrera’s face in last Monday’s issue of PDI. Well maybe the publishers thought it would be more acceptable, since people would feel elation, a certain sense of catharsis when they see what their boxing hero can do to the competition.

    But in the same sense, why are we, as an audience, letting them get away with this? It’s not necessary to show these photos in the same way that we don’t need to see a dead body peppered with bullets to know that someone was murdered. We don’t need photos examining the genitalia of a rape victim to conclude that indeed, a rape occurred.

    Sensationalism, even if it is in a positive light (I don’t even know if such a thing exists), is still sensationalism, something which media practitioners, should avoid.

  79. [J192 MWX]
    [Post unedited by blog administrator]

    In the October 9, 2007 episode of News Beat on Net 25, they presented a survey conducted by SWS last September. The survey was about the “public’s satisfaction” with certain public figures.

    However, they only provided the results of the survey, those of Chief Justice Puno’s, Senate Pres. Villar’s and Vice Pres. de Castro’s. They did not provide any context, whatsoever, such as: who sponsored the survey, the representative sample or even the wording per se of the questionnaire.

    Surveys should be contextualized when being presented to the public to avoid misinterpretations. Surveys could mislead the public to believe a “propaganda” that someone might be pulling off.

  80. For the October 11 episode of “Umagang Kay Ganda” of ABS-CBN, they aired a news story entitled “Secretary Neri, hihingi ng permiso sa Malacanang sa muling pagdalo ng ZTE hearing sa Senado”. The news story goes this way: “Naging kontrobersyal ang unang pagdalo ni Neri sa Senado nang inmin niyang tinangka siyang suhulan ni Comelec Commissioner Benjamin Abalos ng 200 milyong piso para iendorso ang ZTE deal at inireport niya ito sa pangulo. Pero tumangging ilahad ni Neri ang naging pag-uusap nila ni Pangulong Arroyo hinggil sa isyung suhulan at ginamit ang executive priviledge ng gabinete. Mahigpit naman ang seguridad kay Neri nang dumalo ito sa budget hearing ng CHED sa Senado kahapon at todo-iwas ito sa media.” Then, they showed a short video clip of Secreatry Neri refusing for an interview.

    The news is actually single-sourced, or has not attributed any source at all. And according to the PPI Expanded Code of Ethics:
    “Single-source stories must be avoided as a rule. There is always the imperative to get second, third or more sources, the contending parties to an issue, the expert source, the affected party, the prominent and the obscure, in the story. We must strive at all times to ascertain the truth of our sources’ assertions.”

    Also, the PPI Code of Ethics states that:
    “Documents are required, particularly for stories alleging corruption or wrongdoing of public officials or agencies, or private individuals and corporations and groups.

    There’s no side of the contending party (Commissioner Abalos’ side) to begin with. Moreover, the side of experts and the affected party were not aired. Clearly, this news story lacks the necessary sources given that it has something to do with corruption in the government and is a very sensitive issue.

    In addition, it violated a provision of the Television Code of the KBP where it is stated that:
    “Correct and accurate attribution of news sources whether primary or secondary are mandatory in keeping with the highest standards of broadcast journalism.”

  81. On Advertisements

    According to the KBP Code for Television, “the casual mention of a product or service such as hairdressers, clothes, make-up, shoes, etc. shall not be allowed in the program.” But there are a lot of programs, especially showbiz talk shows like “The Buzz” of ABS-CBN Channel 2 and “Star Talk” of GMA 7 where the hosts keep on enumerating their sponsors on-air (Kris Aquino and Lolit Solis, for instance).

    In addition, the KBP Code of Ethics states that “commercials under the guise of news utilizing news personalities shall not be allowed”. There was this episode of TV Patrol World last August wherein they were airing a cliff hanger story stating something like “isang malaking kapistahan ang nagaganap sa iba’t-ibang bahagi ng Pilipinas” which turned out to be a story on a new service of GLOBE telecommunications. Although the announcer is a showbiz reporter, the ‘news item’ was aligned with the other news stories of the program so it misleads the public into thinking that it was actually a necessary news where in fact, it was just a commercial trying to persuade consumers.

  82. [J192 MWX]
    [Post unedited by blog administrator]

    October 13, 2007 episode of XXX: Case of “Nina”, 16 years old, physically abused helper

    In the interview of Nina, the camera zoomed in on her face, and the blur didn’t do as much to hide her features.

    In the PPI Journalist’s Code of ethics, there should be “caution in publishing names of minors, and women involved in criminal cases so that they may not unjustly lose their standing in society.”–and so is their physical appearance. This is the main reason for “silhouette shots” and “footage edited with blurring effect” of victims who are minors or are women.

  83. On Taxing Ukay-Ukay

    On the news segment of Unang Hirit, “Unang Balita” there was this news item about DTI planning to tax Ukay-ukay stores.

    (video source: http://www.gmanews.tv/video/11334/DTI-wants-ukay-ukays-to-pay-taxes)

    This news item is an example of a single source story. In this news story, only the side of the DTI was aired, which was the statement of DTI Usec. Zenaida Maglaya. There was no other side aired, i.e. that of the Bureau of Customs nor that of the Ukay-Ukay owners. A more holistic view of the story could have been presented, if only other sides were aired.

    This is also a violation of the KBP Code of Ethics and the PPI Expanded Code of Ethics. Both codes cite that all stories must be presented fairly and that single source reports should be avoided. This is course to remove all speculations of bias and to avoid the creation of wrong impression among the viewers.

  84. Fifth Blog Entry
    By: Sheena Serrano student # 18 – Comm 192/MWX
    (Unedited by Blog Administrator)

    One of the segments last Saturday, October, 13 2007 in GMA’s Imbestigador, featured a man from Palawan who was a tricycle driver by day and a faith healer by night. He was called Apostol Pedro. What I noticed about that segment was that they showed Apostol Pedro sticking his fingers inside his patient’s eyes. It was how the faith healer heals his patients. However, they should have blurred that part of the scene because it’s quite distasteful and shocking to be shown on National television even though it was shown late at night. The producers should have anticipated that children might still be awake to see that show. Impressionable kids may follow what that faith healer did and who knows what accident might happen.

    As I mentioned, those in charge of the show should have been more careful with how they handled that segment. They should do their duty and anticipate the effect of what they show. They should have blurred that particular scene when they run that particular episode.

  85. (Unedited by Blog Administrator)
    In October 15’s Abante Tonite, the paper published a story about AFP Chief of Staff Gen. Generoso Senga ordering the military to move on to its final fatal attack on the Abu Sayyaf. However, the story was entitled “Huling bigwas sa Abu Sayyaf,” misleading the readers that the “Huling Bigwas” already took place, and that it succeeded. The paper also mentioned Abu Sayyaf as a terrorist group and emphasized that it has links with the Al-Qaeda chain.
    This is one of the many examples of a story having only a single source. In this case, the only side that was presented was the side of the military, and thus the side only of the government. The event was merely about the military chiefs ordering their soldiers to do their best so they can defeat the military already, but they made it appear as if victory was already on their side and this was going to be the last attack to be done on the Abu Sayyaf. Also, they reported that Abu Sayyaf is a terrorist group and that it has links with Al-Qaeda, all of which just came from the reports of the Armed Forces. This practice is never a reliable one, especially in reporting about conflicts between rebel groups and the government. Because the government has more access to wide-reaching media to further their cause, the media should give more effort – if they can’t interview ASG members, they can talk to civilians living in the area of warfare – in providing a balanced picture.

  86. In essence, if students like ourselves are made aware of the various Codes for each Regulating Bodies (KBP, ADBOARD AND THE MTRCB), it is of equal significance to examine whether these Codes are actually purposeful in the media industry. While working on my thesis, I have come across several articles and books discussing the current status of the self-regulating Media bodies. These materials question whether self-regulation serves its function in the society – for the privately-owned media industry to safeguard public interest.
    In a 1993 MediaWatch article, Elizabeth Diaz reviews the KBP Code and concludes on the inadequacy of self-regulation itself. According to Diaz, self-regulation was only a means for television networks “to protect and pressure their interests.” Diaz further mentions that penalties for violating the KBP Code is minimal that “there is no real self-regulation,” and are thus ineffectual.
    Such a conclusion is still relevant today with the resignation of GMA 7 from the KBP last September 2003 after the television network was penalized for commercial overloading and an incident regarding a particular TV host. GMA 7 claimed that the KBP was biased towards their rival network, ABS CBN Channel 2, and that the latter was not sanctioned for committing similar offenses previously.
    The KBP likewise withdrew its membership from the AdBoard in June 2005 for the same reason: commercial overloading. To quote Luis Teodoro: It appears that there are cracks in what used to be a stable alliance among the members of the industry.
    With the resignation of the KBP from AdBoard, questions arise as to who screens advertisements prior to airing by KBP members. In response, the Movie and Television Review and Classification Board (MTRCB) assigned KBP “as the clearing house for advertising materials for all TV stations, including non-KBP members NBN and GMA 7” (p. 81). However, since the KBP was still in its transition period having resigned from the AdBoard, the KBP deputized the Advertising Content Regulation Committee (ACRC) of the AdBoard to do the pre-screening of advertisements for the meantime (Teodoro & Kabatay, 2006).
    Such transferring of responsibility brings to light even more questions about self-regulation. Technically, only certain organization members are bound by the AdBoard Code Ethics and the KBP Radio and TV Code. With the resignations previously mentioned, and with the constant shuffling of responsibility from members to non-members, the reliability of self-regulation may be questionable. Who implements the Code of Ethics (both of the KBP and the AdBoard) and who are bound to follow them?
    In addition to this, concerns have also been raised regarding the compliance of member organizations to self-regulation. An undergraduate thesis from the University of the Philippines concluded that the conflict between ownership and public service was the number one reason for non-compliance of network members of the KBP. The second highest reason was the economics (business side) of the industry (Santos, 1997).
    If the subordination of public interest to private interest is the very reason for the crack in an alliance for self-regulation, then public service is in danger of losing to the economic interest of the industry.

  87. in october 1, the Philippine Star had a second frontpage story about President Gloria Macapagal-Arroyo. the headline said, “President Arroyo brought to hospital for a check-up.” the story is seemed to be a leaked document from the Palace because it contained only one source Brig. Gen. Romeo Prestoza. the story does not carry national importance except that it invloves the president and everybody knows that no matter how boring it is, if its the president its news. its just frustrating that leaked documnets as such are pass on as news and are not even verified by reporters through other sources such as experts. this is such a poor practice of journalism. as we’ve said in class, this kind of journalism puts the field in a bad light beacause it shows how incompetent practitioners could be. or maybe just lazy, who knows?

  88. i would like to commend the philippine daily inquirer’s story on Animal Day debate: should the Manila Zoo be shut down. the newspaper offered a comprehensive report on the resounding debate whether to the Manila Zoo should be shut down. contrary to broadcast media which airs the opposing side to be Manila Mayor Alfredo Lim, the story carried several sources who explain why drastic closure of zoo (as Peta wants) could harm the animals more. the story is full of substantial acts from all sides of the story and from experts that will make the reader evaluate of what is for the best of the animals concerned.

  89. A good example is not equivalent to good media practice. This was a serendipitous lesson I learned while conducting interviews for our thesis. My thesis, by the way, is about advocacy advertising in the Philippines.

    Advocacy advertising is commonly defined as any advertisement, message, or public communication tackling various issues ranging from the environmental, social, and cultural, to the economic and political. Advocacy advertisements generally incite people to act regarding a certain issue of public concern (Garcia, 1999).

    Prior to this lesson, I applaud advertising agencies in their practice to sell not only commercial products, but a cause as well. While most of us are aware that the advertising world is a multi-million industry, it is refreshing to know that there are those who exert conscious efforts to go beyond profit-making by selling shampoo. Indeed, it is a commendable practice to apply the creative skills of the industry to promulgate advocacy messages to the public. It was as if the filthy rich industry had a ‘soul’ as well. This would explain my great frustration upon learning that most advertising agencies in the country actually create advocacy advertisements to win awards. These advertisements are actually called SCAM ADS. An interview with Ms. Yoly Ong, CEO of Campaigns and Grey (an advertising agency that pioneered in creating advocacy advertisements in the Philippines), revealed the following:

    “You know, it’s not just in the Philippines. It’s like this. The conventional wisdom is if I’m donating my creative services, therefore, I can create an ad without the usual mandatory of a client and that is why it has grown in that direction. But there are still many of us and again, we are the forefront of this. If you use advocacy communication as your way to win a trophy, you’re doubly dumped for it. It’s bad enough that you’re using scam ads. It’s worse that you are using advocacy to win a trophy. I’m very strict with that. We have never won anything that is not based on the strict test of conduct. Because I feel that what’s the use of winning a trophy if you know very well that you wrote it for the judges and not for the target market which is what is happening.”

    It is no wonder that those agencies who are active in creating advocacy advertisements are multi-national companies. These multi-national companies, because of their high revenues, could actually afford to set a budget to produce these scam ads. Advocacy advertisements which are SCAMish can be considered cheating because these are actually produced to win the judges, and not the public.

  90. On a late cab ride home, I was compelled to listen to a radio program that the cab driver patronizes. The radio talent of the program was a 50- year old – sounding man who calls himself “Mr. Cariñoso”. And later on, to my horror, Mr. Cariñoso was having an obscene conversation with a 19-year old lady caller. First, Mr. Cariñoso asked the lady caller to describe herself. Afterwards, Mr. Cariñoso asked her if she was in a relationship. And immediately after the caller said yes, Mr. Cariñoso initiated an interview regarding her sex life. It seemed to be a subtle and innocent conversation, especially that Mr. Cariñoso never used the word sex or intercourse. Instead, he repeatedly employed the word “piknik” to refer to sex. With the context of the exchange of lines, however, it was evident that it was sex that he was referring to. He would say, “Kelan ka ba napiknik ng boyfriend mo? Nasarapan ka na ba? Eh yung boyfriend mo ba naman ngayon ang unang nakapiknik sa’yo?”. The lady caller, on the other hand, would give out small, timid-like laughs and answer, “Syempre naman po.” It was not really surprising that a radio program would air such an obscene conversation, considering it was 2 am. It terrified me, although, that the driver of the cab I was in was enjoying this kind of program.

    Moreover, it was a great disappointment to find out that it was DZBB who airs this radio program. DZBB “Super Radyo” is the flagship AM station of GMA 7. While it was a familiar fact that GMA7 withdrew its membership from KBP, there is no excuse for its violation of the Radio Code of Ethics. The program and its host should be held accountable for its irresponsible use of public airwaves, particularly, promulgating premarital sex. Even if GMA7 is no longer a part of the KBP, the company is required by law to abide by the rules and regulations of the National Telecommunication Commission or NTC. Moreover, NTC has adopted the existing program standards of KBP. Having said this, GMA7, indirectly, should be observing the KBP Radio Code.

    “Wherefore, pursuant to the powers vested upon the NTC, for the reference and guidance of radio and television broadcasting stations and cable TV stations, and for the information of the general public, the NTC hereby adopts the existing program standards of KBP as set forth in the KBP Radio and Television Codes and in other relevant KBP circulars, including those contained in KBP Circular 06-016 dated 27 February 2006, and hereby reiterates and adopts all the provisions of Memorandum Circular No. 11-12-8 and Memorandum Circulars No. 22-89” (SOURCE: http://www.pcij.org/blog/?p=702)

  91. The Phil Star published a single-source news story on October 16, 2007. The article was written by Cecille Suerte Felipe and was entitled “Razon submits report on unexplained killings to GMA.” In the said article, it was said that PNP Chief Director Razor submitted reports on the killings of activist and journalists in the country, as a response to the order of the President. According to the said report, “out of 27 work-related cases on media practitioners, 21cases or 78 percent were filed in court, 3 cases or 11 percent were considered cold and three cases remain under investigation.”

    There was, however, no effort from the journalist to gather information from another source that would support or question Razon’s report. As a result of this one-sided news story, the article seemed to be a press release article from the PNP. Furthermore, an on-going program of the PNP was included in the article. According to Razon, the PNP’s Human Rights Affairs Office (HRAO) came up with a “comprehensive human rights development program” in order to support the advancement on human rights. From this angle, the PNP seems to be doing a great job of advocating human rights, and efficient in solving cases of media killings.

    Ironically though, the writer rebutted the PNP’s report with these words:
    “The STAR gathered that the PNP made no significant accomplishment on the killings of the journalists since November last year, but the police announced the solution of 21 out of the 27 cases of killings of media practitioners. “
    Note: From the original article, STAR was really printed in bold.

    It was not a good practice to print these words of rebuttal without any other information to back it up. At the same time, using STAR as the source for this conclusive statement was not appropriate because it was the said broadsheet that published the article to begin with. Opinion of the journalist or of the broadsheet itself should not be written as if it was part of the news story. There should be a clear distinction of a report and an opinion made from it. I could only assume that the writer of this article did not exert conscious effort to do further research and look for other sources to support her article. Perhaps, she was more eager to meet her deadline than to produce a more accurate and well-written news story. But the question here is, where was her news editor?

  92. Because I was considering a career in the Advertising Industry, I was scouting for advertisements that would exhibit the ideals of good media practice. A particular print AD from Safeguard was one of my favorites. (See the attached photo)The advertiser of Safeguard is Procter and Gamble. The advertising agency for this account is Ace Saatchi & Saatchi.
    This Print AD actually won the the Platinum award in the
    ARAW Values advertising awards.
    The Print AD had a picture of hands in the gesture of praying, while flowing water was coming out from a faucet above it. Below it has a copy, ““Cleanse yourself this Holy Week.”
    This AD is commendable because of its crisp execution. The ad was able to hit its target market, sell the soap, and at the same time, the copy of the AD promotes a value as well. According to the ADBOARD CODE OF ETHICS:

    Article I Statement of general principles.
    Section 9. Advertising and its practitioners are encouraged to promote respect for religious beliefs, customs and traditions.

    Note, that I would not consider myself to be a religious person. It just overwhelms me that an industry which makes hundred of millions a year from selling shampoo, can at the same time, sell a meaningful message as well.

  93. Sixth Blog Entry
    By: Sheena Serrano student # 18 – Comm 192/MWX
    (Unedited by Blog Administrator)

    Good Practice

    Last night, October 20, 2007 Imbestigador on GMA channel 7 showed an investigative report on young male prostitutes in Tondo, Manila. What was good about this segment was that they did not show the faces of the minors who sell themselves to the elderly gay clients who were frequently visiting this “whorehouse”. They also did not divulge the identity of the minors, the clients who were arrested and the respective families of these young prostitutes.

    Pictures, footage and identities of minors involve in these kind of reports should be withheld from the public as stated by the Journalism Code of Ethics as well as in the Expanded Code of Ethics. Even though Imbestigador violated other Journalism Ethical Code in their show, at least in this instance, they did their job and protected the minors who may still have another chance at life after this incident.

  94. hi ma’am…i am a masscom student at Saint Louis University and currently making my thesis about media malpractice…can i ask you several questions regarding my study…thank you so much…please reply if you are willing…thank you..God bless

  95. Center for Media Freedom and Responsibility(CMFR) released stand condemning the arrest of media members covering the Manila Peninsula Hotel incident, yesterday.

  96. A press conference regarding the Manila Peninsula incident was discussed at the College of Mass Communications auditorium last December 3, 2007. Organizations such as the Union of Journalists – UP Diliman, Stand UP – CMC and several speakers declared their support to the statement from Center for Media Freedom and responsibility on the arrest of the media members.

  97. J192 student # 13

    first blog entry

    December 05, 2007

    During the commercial break of tonight’s edition of TV Patrol, an advertorial about the product Lactum was aired with the show’s weatherman – Kim Atienza – appearing in it. Atienza reprised his role as a reporter, interviewing a doctor about the benefits of the said product while other images flashed on the screen, thereby giving a sense of authenticity and making it seem as if the commercial was an actual interview [for the show]. No sign was posted on the screen indicating it was a commercial.

    Clearly there is conflict of interest, as defined in the Philippine Press Institute expanded code of ethics, given that Atienza took on “outside emploment” with a company that could be “the subject of news, past or future;”. Regardless that he is the weatherman, his being part of the show [TV Patrol] could influence the appearance of the advertisements and vice versa. It also violates section 5 KBP code of ethics for television given that it’s format may lead others to think that it is “commercials(sic) in the guise of news”.

  98. In an episode of TV Patrol World yesterday, the police patrol section aired news regarding the recovered corpses of two unidentified men found floating at the Pasig River. The said report contained footages in which the corpses were censored only with a “smoked glass” effect in which the rigor mortis of the bodies as well as their form and composition are still decernable. The bodies (despite the censor) were also shown to have been tied (by the police) to the shore, with its “hardened” form cleary shown to be floating and moving due to the waves and ripples of the river.

    The explicit video content of the report was too gruesome considering the timeslot of the news program (early evening). The KBP Television Code, which gives strong and repeated emphasis on avoiding the depiction of morbid, alarming and sensationalizing deatils, was clearly violated. The scene was not necessary and clearly not called for to develope the story and the attempt to censor the scene failed to help. A scnene in which the two bodies would be carried while inside body bags would be a better form of censorship to save the audience, especially children, from being tormented by the images.

  99. J101 Assignment
    by 07-78851

    A press conference was held at the College of Mass Communication at the University of the Philippines Diliman last Monday, December 3. The event was in connection with the arrest of the journalists who covered the November 29 stand-off at the Manila Peninsula.

  100. Second Post
    J192 MWX Student No. 17

    While I was looking through the different sections of the Philippine Daily Inquirer last Monday, Dec. 17, one of the two Entertainment sections caught my attention. The entire four pages of the said section was dedicated to the advertisement of Solar Entertainment’s channels “C/S”, “2nd Avenue”, “ETC”, and “Jack TV”, which will be made available on free TV starting Jan.1 on certain UHF channels. I was surprised because the entire section just featured the advertorials for these channels and nothing else. The ads were also disguised because the section was still labeled “Entertainment” and not as a special feature, so people who didn’t know the difference between advertorials and real articles wouldn’t be able to tell which is which.

    To be ethical, it should be stated that the whole section is paid for by Solar Entertainment and that it is an advertisement. Using the layout of the Entertainment section of PDI really made it tlook like it was a part of the paper.

  101. J 192 Media Monitor Entry 1, Student #3 (04-13939)
    Last January 9th, The Philippine Star, one of the country’s better-selling broadsheets, came out with a blatantly single-sourced article about the impact oil import cuts will have on the country’s economy. The article, entitled “Reduced Oil Importation hurting Customs collection – Morales” written by Edu Pinay, rained with quotations from its “title character” Bureau of Customs Commissioner Napoleon Morales, yet lacked insight from other possible sources. As credible a source Morales may be for this particular article, the PPI Code of Professional and Ethical Conduct states that “single-sourced stories must be avoided as a rule.” The importance of which is to “ascertain the truth of our sources’ assertions.” (Part III, Number 2) Though it was given in the title that the topic was taken from Morales himself, the article, which is by no means some celebrity Q&A piece, should have also contained statements from other individuals who may have helped affirm or refute Morales’ speculations.

  102. J 192 Media Monitor Entry 2, Student #3 (04-13939)
    This morning’s issue of The Philippine Star had a particularly alarming headline: “RP DROPPED FROM LIST OF WORLD DEMOCRACIES. Killings blamed for downgrade to partly free.” This, of course, would cause any sane Filipino who cares about the state of the country feel a reasonable amount of concern. But knowing better than to just trust any headline, I read through the article and found out that the news, though most definitely disturbing, was deceptively single-sourced.
    The source of this jaw-dropper of a headline is a survey made by one private New York-based organization called Freedom House. The said organization, though deemed credible by some political research groups, has been repeatedly criticized for being an organization known to be predominantly funded by the U.S. Government, and thus face allegations of furthering the said government’s interests. The organization’s methodology itself is questioned by some social scientists, among the more notable critiques include Herman and Chomsky’s Manufacturing Consent (Pantheon, 1988) and K. Bollen’s Political Rights and Political Liberties in Nations: An Evaluation of Human Rights Measures, 1950-1984 (Univ. of Pennsylvania Press, 1992).
    Now, I am not saying that Freedom House is a completely biased organization that should be trusted. What I am attempting to say is that no matter how credible a source may seem, the fact that single-sourced articles should never be allowed to see print remains a tenet in any form of news reporting. The reason for which is that there should always be room to doubt or question any one source, which grants people the freedom to form their own opinions. Citing Part 3, Number 2 of the PPI Code of Professional and Ethical Conduct, “single-sourced stories must be avoided as a rule” so as to “ascertain the truth of our sources’ assertions.”
    The Philippine Star should be more wary of what they place on their front page. We all know terribly disturbing news sells, but we should also know to offer our readers different points of view in order to give them the power to judge the gravity of any given situation.

  103. STUDENT # 6
    First Blog post

    Reporter: Pete Ampolokio

    Report: January 18, 2008 People’s journal news, in a press conference regarding Jennylyn Mercado’s untimely pregnancy a reporter asked where and when they made the baby. Mercado was offended by such a question and said she has the luxury to keep sensitive issues in her life, private.

    Issue: This in itself from the question to the publication of such is a breach of the PPI’s code of ethical conduct provision 4 on writing reports that will affect a private reputation. Although Mercado is a Showbiz image, the public is not need to know more about sensitive issues of her pregnancy especially since it is untimely and not planned. A person has the right to close private matters when his/her private life may be at stake.

  104. J 192 Media Monitor Entry 3, Student #3 (04-13939)
    In last Wednesday’s (February 20) issue of the Philippine Star, on no less than the front page itself, is a covertly posted advertorial posing as a news item. Coupled with stories of today’s critical issues, from the latest on the ZTE Scandal to the FBI investigation of Dulmatin’s supposed death, and right under the headline of Fidel Castro’s resignation is the headline “HUNDREDS ZEROED AS COCA-COLA LAUNCHES ITS NEWEST PRODUCT”. This, as it was shamelessly (and no doubt expensively) guised by Coca-Cola’s PR agents, may of course seem like another important headline of the day to the untrained eye, given of course the unassuming eye of students of journalism, its is obvious that the Philippine Star has committed another act of completely selling out and of going against the code of ethics media practitioners are bound to follow.
    I know this particular example refers to print media, but I will cite a clause from the KBP, seeing it applicable to the issue tackled by this piece. According to the 5th section of the KBP Code, the one particularly on advertising and advertorials, “commercials in the guise of news” should not be allowed. Applying it to this particular “front page story”, having a headline of an advertorial about a Coke product in the front page of The Philippine Star, is an obvious violation of the ethical principles of journalism.

  105. 2005-67083
    Media Monitor entry No. 3
    Good Practice

    Today on 24 Oras (around 7:47 – 7:49 pm by the station time) the show did a short report on the father of a Filipina allegedly raped by an American soldier in Okinawa, Japan. The father plans to see his daughter in Japan, following a request by the daughter. The news of the alleged rape came out in the news last month.

    What was commendable of the report was that the face of the daughter in a photograph and the father’s face in the video were deliberately pixelized and hid from view. The show also hid both their identities.

    It’s refreshing to see that local news programs are finally taking into consideration the delicacy of the topic their covering, even when the station is not [anymore] a member of the Kapisanan ng mga Brodkaster sa Pilipinas (KBP).

    The KBP Television Code provides that “Good taste should prevail in selection and handling of news” (A 3.2). However the clause is vague and the situation is better expressed in the Philippine Press Institute Philippine Journalists Code of Ethics and the Philippine Press Institute Expanded code of Ethics.

    Clause 8 of the Journalists Code of Ethics provides that “caution” should be taken in “publishing” (in the context broadcasting) “names of minors and women involved in criminal cases so that they may not unjustly lose their standing in society” (PPI).

    The PPI expanded code explains further that both the “identities and photographs” of women and children “figured in the news as victims of sexual abuse…must not be printed…their personal circumstances and identities must be withheld” (Art. III, sec. 6 ).

  106. J 192 MWX
    Media monitor

    I was watching GMA 7’s early evening newscast, 24 oras, and noticed two commendable practices by the network. First was the coverage of the arrival of the father of the rape victim in Japan. The station exercised utmost care in protecting the identity of the man by pixelizing it completely, very much unlike the common practice of just sloppy camera work.

    Another good practice I noticed was when the show apologized for their apparent misuse of Associate Justice Ruben T. Reyes in one of their news reports. It was commendable is that they allotted time in the program to apologize for such a mistake. I have noticed that it has been quite rare to find programs which really give time for such apologies. It was an ethical thing to do for 24 Oras as they prevented the possible repercussions of such a mistake like mistaken identity, etc..

  107. J192 Media Monitor Entry 4, Student #3 (04-13939)
    Last Tuesday evening (March 11), I accompanied the GMA News Team in their Police Beat rounds for my Broadcast Journalism class, following them as they gathered news for broadcast the following day. My experience with the news team opened my eyes to number of both positive and negative practices by GMA’s journalists. An example of one commendable positive practice would be their incessant search for a complete story in their report of about a carnapping and shooting incident that occurred at around ten in the evening along E. Rodriguez Avenue in Quezon City. The news team originally followed the report through the police scanner and rushed to the scene as soon as the police corned the suspects at the end of a hot pursuit that ended along Quezon Avenue, in front of the Sto. Domingo Church. As soon as the news team arrived, they immediately dove into the scene to interview the SOCO team investigating the getaway car. I observed them as they worked to get the story clear from the investigators who at first refused to be interviewed about the case. The reporters, Oscar Oida (of Saksi) and Olan Bola (of DZBB), went from investigator to investigator gathering bits of information in order to get a clear picture of the situation. Eventually scoring an interview with the case’s head investigator, the two reporters got their story completed then recorded it for airing. Watching the story air on Saksi, very early on Wednesday morning made me realize the work put into that news report. Knowing how the reporters did not give up on getting the story right and whole, makes that particular news report laudable as a positive journalistic practice for me.

  108. J192 Media Monitor Entry 5, Student#3 (04-13939)
    In the March 5 (Wednesday) issue of The Philippine Star, a front page article with the title “Esperon Asked to Join Destab” is for me an example of a well-written, balanced article. Reading through the piece, written by James Mananghaya, I noticed how the author strove to get comments from both parties concerned in the issue. He began with an introduction of the issue which was followed by an interview with AFP Chief of Staff Hermogenes Esperon Jr. The interview with Esperon was in itself loaded with enough information to fill an entire article, but Mananghaya chose to search for more information. In one of Esperon’s quotes, he identified retired Navy Commodore Ishmael Aparri as one of the former military officers who are attempting to recruit soldiers to join destabilization attempts. Not stoppingat that revealing piece of information, Mananghaya then sought Aparri for an interview. The article’s second portion then comprised of Mananghaya’s conversation with Aparri, giving Aparri a chance to defend himself. “We are not recruiting anybody, we have a base of 256 veterans who are claiming the payment due to them which the government has not paid. We are pushing for the sentiments of these 256 veterans.” Showing both sides of a single story is one principle that, I strongly believe, must be held staunchly by any decent journalist, as Mananghaya demonstrated in this article. This principle is sadly usually forgotten by most reporters, especially those who cut close to their deadlines. This article is again another laudable piece for its balanced reporting of the issue being discussed.

  109. Hi Ma’am Marichu! I was actually wondering where my favorite Media Ethics and Law teacher from CMC is nowadays because I don’t get to see you much anymore in TV. Anyways, glad to have discovered your blog from UP CMC friends. : D

  110. Angelien Espineda
    II – BA Broadcast Communication
    Favorite Book: Harry Potter series because this was the first series that made me appreciate books
    Favorite Film: Snowpiercer because it showed what could happen with society in the future
    Favorite Media Practitioner: Karen Davila because she is a strong empowering woman who is not afraid to voice out her opinions
    Favorite Song: Alright by Kendrick Lamar because it is one of the rap songs that actually has social relevance
    Favorite Meal: Fish and Chips because I eat fish more now
    7 Hobbies: Photoshop, playing the piano, watching TV shows and films, reading books, playing frisbee, writing stories, sleeping

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