students who posted in advance last April 30 to May 1 will be credited for their posts under this 2nd review and do not have to submit another commentary such as:

From Leodovina Ramirez, Themes: Accuracy & Accountability

“Everyone rejoiced when Mary Jane Veloso has been spared from execution. However, on April 29, 2015, the Philippine Daily Inquirer flagged its headline “Death came before dawn” above the photograph of Veloso taken a week before her scheduled execution. Though the entirety of the article does not directly state that Veloso had already been killed, the headline itself misled its readers.

“According to the Society of Professional Journalists Code of Ethics, journalists should “verify information before releasing it.” Apparently, the said newspapers did not anticipate the last-minute reprieve of Veloso. As cited in Coconuts Manila, someone from PDI’s pre-press department said that editorials and headline stories are usually submitted and processed for printing by 11:30 p.m. Hence, the first printed edition still assumed that the Indonesian government won’t back down from their decision to execute Veloso along with the other eight drug convicts.

“Even so, it is also important to note that the PDI admitted its mistake and released a statement of apology (via Twitter) about its erroneous headline. Moreover, the said newspaper promised that they will “revamp” their newsroom processes to better serve its readers. Although, I think that such a huge mistake, which could have worsened the agony of the Filipino people and Veloso’s family, deserves a bigger apology in a more highlighted space, rather than just through a post in a social networking site.”

From Mel Aguiar, Ethical Concern: Accuracy

“The supposed to be celebratory front- page headline gush of the reprieve of Mary Jane Veloso from execution on the country’s three broadsheets (Inquirer, Star and Manila Bulletin) last April 29, 2015 was lambasted by citizens and netizens alike due to inaccurate and irresponsible reportage which the Society of Philippine Journalists’ (SPJ) code under “Seek truth and report it” deems unethical. Here are excerpts of the post by Coconuts Manila.com (retrieved from: http://manila.coconuts.co/2015/04/29/look-headlines-three-leading-newspapers) on the issue:

“Inquirer ‘kills’ Mary Jane Veloso, plus a look at Bulletin’s and Star’s headlines

“ “To assume is to make an ass of you and me.”
As most of us know by now — some as early as 2am — Mary Jane Veloso got a stay of execution at the 11th hour from Indonesia following a request from President Noynoy Aquino for Veloso to testify in a case in the Philippines against her alleged recruiter Maria Kristina Sergio.
But that didn’t stop Philippine Daily Inquirer from reporting that “only a miracle could have saved her” as “twelve sharpshooters were assigned to each of the nine convicts, all aiming at his and her heart at the distance of five to 10 meters.” The paper’s headline: “Death came before dawn.”
“Manila Bulletin and Philippine Star were more circumspect.

“ “No delay in execution,” was the first headline that Manila Bulletin ran, as the story led with how Indonesia denied PNoy’s second appeal (which was true as of press time). It subsequently updated it to “We’re hoping for a miracle” and finally, “Veloso granted reprieve”.

“Among the three major newspapers, Star had the safest headline, “Screaming for mercy.” It opened its report with a neutral paragraph: “A smidgen of hope welled up in the hearts of relatives of Mary Jane Veloso after Indonesia’s president called his Cabinet for a meeting but until last night, the Indonesian government continued preparing for a midnight execution.”
Clearly, the inaccurate front- page headlines of Inquirer, Star and Manila Bulletin has violated SPJ’s Code of Ethics under the section of “Seek Truth and Report it” within the following premises:
“Journalists should:
– Take responsibility for the accuracy of their work. Verify information before releasing it. Use original sources whenever possible.
– Remember that neither speed nor format excuses inaccuracy.
– Gather, update and correct information throughout the life of a news story.

“Such errors were attributed to the standard operations of the publications. According to Inquirer’s pre- press department, Deadline for editorial to submit material to its printing press, he says, is usually 11:30pm. The second edition which is distributed on newsstands is plated at 12:15 a.m.

“Again, if we refer to the SPJs code of ethics section on “Seek Truth and Report it” which fosters accurate information, a journalist should “Gather, update and correct information throughout the life of a news story”. They should have considered that the death toll of Mary Jane Veloso if pushed through by Indonesian President, Joko Widodo commences at 1:00 a.m. PST (midnight in Indonesia). Albeit the strict implementation of a publication’s operation, it is arguably still not sound to report and publish such information without the confirmation and official release of information by the Indonesian government.

“The three newspapers’ irresponsible release of unverified and inaccurate information for the sake of “the big scoop” was a massive outrage that subjects the print media industry to the scrutiny of the public. They did not just kill Mary Jane on their headlines, but the spirit of the masses beaming with hope who offered prayers and collective action which lead to a battle won among Filipinos and victims of social injustices around the world. Like the cliche’ saying goes, “anticipation kills”. In this case, it literally did.”

From Jude Valdez, Accuracy and Accountability

“The headlines of the country’s three leading newspaper were caught attention last Wednesday April 29.

Philippine Daily Inquirer quoted “Death came before dawn”.
Manila Bulletin quoted “No delay in execution”.
Philippine Star are the safest headline quoted “Screaming for mercy”

“As their front page headline assuming her death already. The headline issue occur by the last minute execution reprieve for Mary Jane Veloso.

“In the Society of Professional Journalist Code of Ethics, Journalist should have the responsibility for the accuracy of their work. Verify information before releasing it. Use original sources whenever possible.

“For this matter, the three leading newspaper are not following this mainly because of the time constraints of the news published last Wednesday. Accuracy is very important, although editorial has a deadline to submit a newsworthy material to the printing press, “Accuracy is still important”. They should create another version for their subscribers and for the newsstand. Obviously there are mistakes and errors in this matter.

“In the Society of Professional Journalist Code of Ethics, Journalist should acknowledge mistakes and correct them promptly and prominently. Explain corrections an clarifications carefully and clearly.

“A good thing is that the Philippine Daily Inquirer make a statement regarding the issue and acknowledge their mistakes.

“PDI Statement
In our April 29, 2015 issue, the Philippine Daily Inquirer ran an erroneous headline. We deeply regret the aggravation this may have caused Mary Jane Veloso’s family.
Our mobile, radio, social, and web platforms were able to report Mary Jane’s last minute reprieve. We promise our readers tto do a better job. We are revamping newsroom processes to better inform and serve our readers and stakeholders.
We share in the nation’s joy: Mary Jane lives!”

“PDI made a good job regarding the issue but they admit the mistakes and error they’ve done. Still they’re being accountable and transparent and know their ethics because of the quick correction and respond regarding the issue.”

From kitkot: “The headline of this article from interaksyon is an exaggeration of the unfortunate event last April 29, 2014. The headline says “World angry over indonesia’s execution of 7 foreign drug convicts”. According to SPJ code of ethics 2014, the number 1 rule is to seek truth and report it. It further emphasizes that journalists should “provide context -take special care not to misrepresent or oversimplify in promoting previewing or summarizing a story.” this article has indeed violated this code for several reasons. In the body of the article only few countries were mentioned such as brazil, australia and france and philipppines. Four countries don’t make up the whole world. In other words, it doesnt event make a 10% of the world. This exaggeration is very unethical and misleads people. In addition, it states that “brazilian government expressed its deep dismay”. Clearly, dismay is a very different word from anger, therefore this article misinterpret this kind of context. Again, the journalist in not very cautious in interpreting facts, making him a violator of the SPJ code of ethics.”

From irish talusan: Topic: Accuracy

“On April 23, TV Patrol aired a report by Jasmin Romero on an interview with Mary Jane Veloso’s recruiter Kristina Sergio. I would just like to commend this story because ever since the news about Mary Jane exploded, I have been keeping updates from news organizations on when will they air the side of the recruiter who allegedly trick Mary Jane into carrying the drugs.

“So far, ABS-CBN was the first one to have a whole news item dedicated for Sergio to air her side. This opened the discourse and gave people what to think about. I believe this covers the Philippine Journalist’s Code of Ethics one recognizing “The duty to air the other side” and if I may add, it should be as soon as possible.”

From Ralph Jake Wabingga: “It was a surprise when the Indonesian government give a reprieve to Mary Jane Veloso’s execution but what was more surprising were the headlines of the newspapers that day, April 29.

“Some of the headlines that caught my attention were the headlines of Bulgar which states “Ginawa na ang lahat, PNoy suko na sa kaso ni Mary Jane”, Abante Tonite’s “Paalam Mary Jane” and Philippine Daily Inquirer’s (PDI) “Death came before dawn”.

“In the case of Bulgar’s headline, I believe this was a way different from what Malacanan did to “save” Mary Jane. Coloma said in a press conference held in Malacanan on April 30 that PNoy told them they won’t stop in looking for all possible means to save Mary Jane until the time she will be executed. Furthermore, this “possible means” could be added with PNoy’s breaking protocols to make his final appeal to Indonesian President Widodo to save Veloso from execution. With these, I believe Bulgar misleads its readers by saying “PNoy suko na sa kaso ni Mary Jane” because Malacanan said Pnoy didn’t.

“On the other hand, during that same day, most of the papers “killed” Mary Jane on their headlines. Abante Tonite already bid farewell to Veloso while PDI put a picture of a smiling Veloso and the headline reads “Death came before dawn”. All of us know Veloso wasn’t executed “before dawn”.

“I understand that there is a certain time when newspapers submit their stories for printing (for PDI its 11:30pm) but this is not an excuse to this big and international news story. The editors, I believe, that up until the last minute before their deadline for printing, they know that Veloso is not dead. So why run such story? I find it not only unethical but also shameful especially this is an international event and some foreign media observe us how we handle the reportage of Veloso’s case.

“What Bulgar, Abante Tonite and PDI have in common? They forgot that “journalist should take responsibility for the accuracy of their work. Verify information before releasing it. Use original sources whenever possible.” Furthermore, they also “forgot” that “neither speed nor format excuses inaccuracy”. (Society of Professional Journalists’ Code of Ethics)

“I was disappointed with PDI’s headline that day. Good thing they issued a statement about their “erroneous headline” …xxx upholding SPJ’s code to “gather, update and correct information throughout the life of the news story.”

“Veloso’s case is a developing story (and there will be a lot of “surprises”); it is not too late for these papers and all other papers to be responsible in their headlines.”


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7 thoughts on “The 2nd review of media content by theme/topic can be posted here M230 (b word in background song rated R18)

  1. hi mam,
    i have submitted my second review last april 30 at 4:21 pm. it appears after ralph’s first entry and before leovina’s.
    – notch

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  2. MEDIA 230
    Rudyard Contreras Pesimo
    MA Media Studies (Film). 1992-36658

    Media Monitor No. 2: Code of Ethics
    Theme: Accuracy and Accountability

    DEATH CAME BEFORE DAWN:
    The Case of the Philippine Daily Inquirer

    “A media organization will be judged on the accuracy and reliability of its journalism which must be well-sourced, supported by strong evidence, examined and tested, clear and unambiguous. Verified facts must form the basis of all news.”
    — mediahelpingmedia.org

    The Philippine Daily Inquirer (PDI), arguably the country’s leading newspaper, in its April 29, 2015 issue, ran a dramatic but erroneous headline: “Death came before dawn.” This inaccurate banner is accompanied by a large photograph of the story’s subject, condemned 30-year old Filipina helper Mary Jane Veloso, whose tragic plight has captivated the whole country. However, Veloso, who was sentenced to death penalty in Indonesia, has been spared from the execution: a last-minute reprieve which many considered to be a miracle as eight others charged of drug trafficking had been put to death earlier. Indonesia proceeded to execute seven foreign drug convicts and a local man by firing squad, but spared Veloso at the 11th hour. But the news of such temporary reprieve which canceled Veloso’s midnight execution came too late that Inquirer has already put out its first printed version intended for its subscribers. The current and former deans of the College of Mass Communication of the University of the Philippines released a statement entitled “Fact or Fiction,” to express their “grave concern over the highly unprofessional coverage” of the Mary Jane Veloso story by the Philippine Daily Inquirer.

    The Code of Ethics of the Society of Professional Journalists declares that accuracy and accountability are two of the most important principles in ethical journalism. Accuracy is essential in all journalism. Thus, it behooves upon PDI to take responsibility for the accuracy of their work, verify information before releasing it, and use original sources whenever possible. In this case, PDI obviously did not conduct more investigation to verify their information, thus creating an inaccurate headline and its accompanying news story. PDI should be reminded that neither speed nor format excuses inaccuracy. Beating a deadline is one thing, but accuracy in delivering news, as important and as sensitive as this, is primordial in ethical journalism. This brazen ethical lapse has compromised the integrity of PDI, damaged the credibility of the newspaper, and raised doubts over the competence of the newspaper’s staff.

    Accountability is an imperative to all news organizations. The PDI is expected to respond quickly to questions about accuracy, clarity and fairness, acknowledge mistakes and correct them promptly and prominently, explain corrections and clarifications carefully and clearly, and should abide by the same high ethical and journalistic standards they expect of others. In fairness to PDI, it released a statement saying, “We deeply regret the aggravation this may have caused Mary Jane Veloso’s family and our readers. At the same time, we have never been so happy and grateful to be wrong.” The statement concluded with, “We share in the nation’s joy: Mary Jane lives!” In an interview, Inquirer’s pre-press department explained that the deadline for editorial to submit material of the first edition to its printing press is usually 11:30PM. The plating of the second edition is by 12:15AM. This implies that PDI’s newspapers usually have 2 editions: the first run is for subscribers, and the second is for the newsstands. Further, PDI reported Veloso’s last-minute reprieve through its mobile, radio, social and Web platforms. But I wonder how PDI’s subscribers who had no access to online news were reached by the corrected story? PDI management also promised to revamp their newsroom processes to better inform and serve their readers and stakeholders.

    Finally, news reports should provide information rather than fiction or opinion. The highest and primary obligation of ethical journalism is to serve the public. In this case, PDI has committed a grave mistake which constituted a violation in ethical journalism and a breach in the trust of the Filipino public it serves.

    References

    Society of Professional Journalists (SPJ) Code of Ethics
    spj.org ethicscode
    manila.coconuts 2015/04/29/look-headlines-three-leading-newspapers
    rappler.com fact-fiction-cmc-deans-statement
    http://kickerdaily.com/we-reported-mary-janes-reprieve-social-media-inquirer/img_20150502_103044_751/

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  3. Media 230 (Media Ethics) Media Monitor 2
    Leidiana D. Ibañez 2009-*****

    Mean What You Say:
    On Taking Responsibility in Our New Social World

    There has been a considerable uproar these past few weeks when a Thai National gained the indignation of the Filipino community after posting remarks which fosters prejudice and stereotypes on the basis of race.

    Kosin Prasertsri, 32, posted a volume of racist comments in his personal Facebook page. Unfortunately for him, netizens took screenshots of all his controversial public opinions and posted them on the ASEAN Community FB page. Since its trend, national news media has been looking into and covering this issue. Last May 6, Inquirer.net published recent updates regarding Prasertsri’s case. http://globalnation.inquirer.net/122457/fired-thai-who-insulted-filipinos-gets-axe

    However, it is not only Prasertsri’s posts which caught my attention. The various opinions and comments which come from the issue also foster diversity of ideas but they also promote more spite and prejudice.

    In our society today where information are speedily disseminated and feasted upon because of the advancing technology, we must always remember how each one of us has the burden of responsibility in making sure that all our comments, opinions and activities do not negatively impact others. The Code of Ethics not only applies to the “professional journalists” but also speaks to us as intellectual and social beings. It is always this which keeps me at bay in letting out what I feel: Yes, we have the freedom to say what we feel because we are enjoying democracy, however, this right and privilege comes with the responsibility of making sure that I don’t negatively affect my fellow beings and that I always mean what I say.

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  4. Media Monitor 2

    In a relatively lengthy article entitled “Mary Jane Veloso’s recruiters admit being part of int’l drug ring,” the author failed to cite sources other than the Department of Justice.

    According to the SPJ Code of Ethics 2014, “ethical journalism must be accurate and fair.” This means that journalists must find more than one source for news stories, in order to get more than one perspective in a story. Articles must not be one-sided.

    Furthermore, as the case is ongoing, the writer should have been careful with laying out certain pieces of information in the article. Many details were presented in the article, such as names (some were aliases, but still) of the cohorts of the indicted, and the information might have been too much. The SPJ Code also states that journalists must “balance a suspect’s right to a fair trial with the public’s right to know” and “consider the implications of identifying criminal suspects before they face legal charges.

    Link: http://www.abs-cbnnews.com/global-filipino/05/07/15/mary-jane-velosos-recruiters-admit-being-part-intl-drug-ring

    Vicky Ella

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