ETHICS C110 The 3rd Media Monitor (regular or bonus) Deadline Feb. 21 at 4pm

   The third media monitor can be posted here, with the same instructions (see previous posts), with deadline on Thursday, Feb. 21 at 4pm. (as stated, if the post is being submitted under the Bonus category, pls indicate in the title “Bonus”, then indicate the Bonus Title as stated in the list provided. Tnx.) 

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18 thoughts on “ETHICS C110 The 3rd Media Monitor (regular or bonus) Deadline Feb. 21 at 4pm

  1. Media Monitor 3- Regular Post

    American priest revered, reviled

    By: Danny Petilla – @inquirerdotnet

    “Authorities describe the former Franciscan missionary from Cincinatti, Ohio, as a serial sexual predator who preyed on young boys under his care, mostly altar boys who served and lived with him at St. Isidore the Worker Chapel at Talustosan, where Hendricks was the priest in charge.”

    I find this news article to be a good example of a fair, accurate, and balanced reporting which is a provision in the Philippine Press Institute Code of Ethics. This is because the article presented a comprehensive report of witness statements, account of happenings, as well as the attempt to communicate with and get the side of the story. The article also detailed the immediate actions made by the police to put the suspect in their custody.

    An effort was also made to provide a good profile of the suspect, getting testimonies from the police, as well as the people he worked with and interacted with.

  2. Media Monitor 3 – Bonus – Reporting on Surveys

    Reelectionists, pro-admin candidates in top 15 – survey
    link to article:

    Last Febuary 16, 2019, the Philippine Daily Inquirer published an article about the results of the most recent senatorial poll conducted by Pulse Asia. An ethical violation may be said to have been committed given the provisions for news organizations in reporting surveys: “Poll results that seek to preview the outcome of an election must never be the lead, headline or single subject of any story”. The news was blatantly titled with the poll assumptions and the entire article was about the discussion of the results of the poll making it the single subject of the story in the article.

    However, they have complied with the rigorous inspection that has to be done before publishing a news article. The have detailed the methodologies of the article and have not assumed any of the results to be valid by branding them as statistical winners. Furthermore, the article gave importance to the presence of the margin of error and was careful in reporting the numbers and assumptions of the survey and the senatorial poll’s perceived leading candidates.

  3. [3nd Media Monitor – Bonus – Reporting on Surveys]

    SWS: Majority of Filipinos see fewer drug users in their areas

    On the 16th of February 2019, released a news report on a Social Weather Stations (SWS) survey which asked respondents if “the number of people in [their] neighborhood who are addicted to banned drugs” remained the same, increased, or decreased. It also reported the percentage of respondents who said “it is important that illegal drug trade suspects must be captured alive.”

    According to the PPI Expanded Code of Ethics under the provisions on covering elections, scientific polls must state the sampling size and the margin of error, and SWS surveys are known to be scientific in nature. The news report was able to substantially report the sampling size, demographic, and geographical breakdown of the survey. It also included the margins of errors not only for national percentages but also for the three island groups Luzon, Visayas, and Mindanao. It also reported the exact question in the survey which pertains to the main statistic of the news report.

    In other words, did a great job on reporting statistical data on an arguably substantial question related to public policy.

    The news report can be found at

  4. MEDIA MONITOR 3 – Regular Post

    “NYC chief asks Duterte to remove scholarships of ‘rebellious students’”

    This news article, written by Sofia Tomacruz of Rappler, talks about the request of the National Youth Commission (NYC) chairman Ronald Cardema to the president to revoke the government scholarships of ‘rebellious students’. The news article included exact quotes from the speech made by the chairman as well as quotes from his previous speeches calling out Sangguniang Kabataan (SK), Reserve Officers’ Training Corps (ROTC), and Citizen Army Training (CAT) to report student activists who are against the government. It is good that the journalist added a paragraph stating that Ronald Cardema was the leader of the Duterte Youth movement prior to his appointment as the chairman of the NYC so that readers are aware that he is pro-government. However, it might be better if the journalist had interviewed leaders of student-activists groups to counter the statement of Cardena. Overall, no violation of the SPJ Code of Ethics and Journalists’ Code of Ethics was committed.

  5. Media Monitor 3
    REGULAR TITLE: Suspects in criminal cases must be properly described as suspects. Photographs of a police lineup of suspects must be avoided, except in cases of large public interest, and when prima facie evidence has been established against suspects who are publicly accountable officials (III.7 of Expanded Code of Ethics)

    Rappler reported on the arrest of Father Kenneth Hendricks who is indicted for molesting over 50 people in the province of Biliran where he was assigned as a town priest. The first arrest warrant was issued by a US judge and was followed by 5 more from Biliran Regional Trial Court for acts of lasciviousness. The article included his mug shot at the Metro Manila Police headquarters. Evaluating this based on PPI’s ethics code, this is ethical journalism because prima facie evidence has already been established againts Hendricks, as shown in his multiple arrest warrants coming from US and the Philippine courts. As for public accountability, there has yet to be a law that will require transparency from church officials but as a country with a large Catholic population, we must demand good governance from such an influential institution. Father Hendricks served in Biliran as a town priest, therefore, he has public accountability to a certain extent.

  6. [3rd Media Monitor – Bonus – News Coverage of the Election]

    Sara Duterte, HNP bets appear at opposing parties’ rallies in Isabela

    In this article, Davao City Mayor Sara Duterte admitted to joining the activities of opposing local political parties in the Province of Isabela with members of her Hugpong ng Pagbabago (HNP) party to supposedly ‘make friends with a lot of people’ for her party’s senatorial bets. While this article does not specifically quote what this statement meant, one can simply insinuate that it may denote anything from casual political campaigning to vote buying, to gaining political patronage, although this is of course implied by readers.

    The article could have done better by finding out what this meant. Whether it was actually naming the political rallies that were attended by the HNP (considering that there may have been an ethical condition to withhold these events), or even researching political rallies in Isabela and interviewing people more in order to flesh out the story better. All in all, it was a good article, but the writer could have dug deeper for more information instead of leaving readers to deduce and make interpretations.

  7. Bonus: Reporting on Surveys

    Independent Grace Poe keeps top spot in Pulse Asia senatorial poll
    Link to the article:

    On the 15th of February 2019, Philstar published an online news article on the latest senatorial poll conducted by Pulse Asia. The article, however, is faulty at first glance. It was just a plain reportage of the rankings and the percentages garnered by the candidates. While it did provide the name of the institution who conducted the survey, the sampling size, and the time frame, the news article did not state the margin of error, the sampling scheme, nor the question/s asked in the survey. The rankings also indicate the ranking range in which a candidate falls into, but it did not explain how it was related to the margin of error. This may be confusing for the part of the readers, especially to those who are not knowledgeable on research. Furthermore, as stated in the SPJ Code of Ethics, “Provide access to source material when it is relevant and appropriate.” Philstar did not provide a link to Pulse Asia’s website which contains a more detailed explanation of how the poll was conducted.

  8. Media Monitor 3



    Article Title: Duterte officially endorses 11 chosen candidates for May 2019

    The Rappler online news article of Camille Elemia posted on 14 (Updated 16) February 2019 is a clear and solid example of covering news fairly and in an ethical manner. Elemia wrote the article as plainly as possible reporting only stated facts and the congregation of multiple snippets of interviews from the parties involved. The report did not illustrate nor frame information as biased or slanting towards a certain political stance. The journalist did not include her own nor her news agency’s advocacy or point-of-view and focused only on the news and facts at hand. Furthermore, the article was fair in stating information as most the names involved were given portions for explanations and proper justifications. In addition, the photos used in the article did not portray the parties involved in a demoralizing nor demeaning way. The Rappler online news article by Elemia was clear, concise, unbiased, cited, and direct – clear indicators of a proper election coverage.

  9. Media Monitor 3 – Regular Post

    “Christian tax firm owner denies service to married lesbian couple, faces backlash”


    A lesbian couple from Indiana, United States were shocked and dismayed when a tax firm denied to prepare their taxes. The reason for the denial: they were filing it as a married couple. Bailey Brazzel and wife Samantha tied the knot in Peru last July 2018 and were in the process of filing their taxes jointly for the first time.

    The journalist responsible for this article has gathered information on both sides which falls under our discussion last meeting that deals on the fair and honest methods of gathering information that must not contain any biases regardless of belief. Also, it is mentioned in the article that the allegations of “Discrimination” is not said personally by the journalist but only quoted one of the sides. And the news written in that article is not local but rather foreign which also falls under the first Journalist Code of Ethics which states that “…interpret the news, taking care not to suppress essential facts nor to distort the truth by omission or improper emphasis.”



    P2.4-B pre-campaign ads: Bong Go, Marcos, Roxas, Roque top spenders

    The Philippine Center for Investigative Journalism (PCIJ) on February 13, 2019 published a report written by Malou Mangahas on pre-campaign spending of 20 well-known senatorial candidates using data from Nielsen Media. The report compared the candidates’ ad spending with their declared net worth as per the latest available SALN and also categorized the candidates according to political affiliation.

    The PCIJ was commendable for the extensive research done for the report. Following the SPJ Code of Ethics, the PCIJ, through this report, has served as a watchdog over public affairs by sparking a conversation on the incompatibility of pre-campaign ad spending of big names in the senatorial race and their declared net worth. The report has also clearly identified its data sources: the Nielsen Media Monitoring Reports for January 2018 – January 2019 and the SALN filed by the candidates. Moreover, it provides context by drawing similarities on the top spenders in the previous elections with those in the present, as well as by identifying each candidate’s political affiliation.

    However, it is unclear as to why Nielsen Media was the only source of ad spending data, considering that the PCIJ report also covers print and outdoor ads. Additionally, PCIJ was unable to discuss the rationale behind choosing to focus on only 20 out of 61 total senatorial bets, considering that they seemed to have data on other candidates like Alunan and Colmenares as well. Left unresolved, this could be a potential case of subjectivity or conflict of interest.

  11. Media Monitor 3



    Otso Diretso to Hugpong: ‘Don’t want to be called thieves? Then don’t steal’

    Last February 20, 2019, Rappler published an article on the Otso-Diretso slate and their pronouncements on the Hugpong ng Pagbabago (HNP). HNP mentioned that Otso-Diretso’s anti-corruption messaging is negative campaigning. However, they were quick to respond, saying otherwise.

    The article was very straightforward. It included direct quotations from members of the Otso-Diretso slate. Rappler even provided an english translation of the quotations since the article was written in english. As mentioned in the SPJ code of Ethics, Journalism should take part in supporting the open and civil exhange of views. The article also provided proper context on the issue, which is an important aspect as stated in the SPJ Code of Ethics. “Provide context. Take special care not to misrepresent or oversimplify in promoting, previewing or summarizing a story.”

    However, I am conflicted on Rappler’s tone of writing for the article. They included phrases on the article such as “have been throwing shade” which can be misleading for some. Overall, the article did not seem biased to a particular party. But I do hope that Rappler would be more careful with their succeeding articles.

  12. Media Monitor 3- Regular Post

    This is a social media post by Rapper in which a video was uploaded where a Rapper journalist asks Bong Revilla’s supporters why they are supporting him despite the plunder cases.

    In the video, the first woman said that she does not believe the accusations because Bong was already wealthy. The other woman then answered the second question on what platforms of Bong Revilla do they like, and the woman said ” Basta gwapo.”

    The headline and caption used by Rappler already violated the first rule on SPJ Code of Ethics, which is fair and accurate reporting. The caption reads: “These women in Pampanga explain why they will still vote for Bong Revilla despite his being accused of corruption: “Kasi guwapo siya at mabait.”

    This was misleading, suggesting that the two women are choosing looks over integrity, when one explicitly said that she does not believe the accusations. Additionally, the video went viral and the women in it received criticisms and attacks, being called “bobo” and such because of what Rappler published. Rappler should be more sensitive to what they publish in social media, considering the amount of trolls and uncivilized discussions online. Although the two women may not be right in what they said, it still appears as if Rappler was sensationalizing the report.

  13. (REGULAR) Media Monitor 3: Duterte Signs into Law Longer Maternity Leave Benefits – News coverage of Inquirer in their website – February 21 2019

    The news coverage of the signing was straightforward. The first paragraph immediately fills you in to what has happened (i.e. Duterte’s signing of the Maternity Leave Act). The article also named their primary source, Executive Secretary Salvador Mediadela, and indicated the day the act was signed. The article also gave proper context to what the act is, and what the signing entails. It also properly attributed to who the proponents of the Act was.

  14. Regular Media Monitor 3: Ressa arrest shows gov’t will only tolerate ‘favorable’ reporting — Business group


    The article is about how business group expresses their concern about Maria Ressa’s arrest. The lead of the article tells you immediately what the concern is about. It also elaborates with the quote “Especially while there are questions about whether the law is applicable, we believe the authorities should err on the side of the freedom of the press that is a bedrock of all our rights and liberty,” it said.

    The article gave a clear explanation regarding the side of the business group but it wasn’t able to give a concise explanation regarding to the government’s action.

  15. For JamesG: Thank you for mentioning certain news articles. Please see instructions however: the commentary should use principles of ethics or “should use, cite, and quote the pertinent provisions of the 2014 SPJ Code of Ethics as taken up in class this week. For the succeeding weeks, members of the class should be able to cite also the Philippine Journalists Code of Ethics (PPI Code of Ethics and PPI Expanded Code of Ethics), the KBP Broadcast Code, etc.) Failure to provide the pertinent provision will result in a score of zero.” Please be guided accordingly. Tnx. -marichu
    xxx xxx xxx

    COC filing: Comebacks, gimmicks that ‘shookt’ Filipinos – October 20, 2018


    Listed within are the articles Rappler published to monitor the various gimmicks or comebacks the aspiring leaders had used to campaign for their candidacy. Some examples include Bong Go and Alan Peter Cayetano’s riding in tandem gimmick on their way to file their COC, Mar Roxas’ comeback to run for senator, Juan Ponce Enrile’s filing of COC despite old age, ex-senators filing their COC amidst the pork barrel scam, and even Larry Gadon’s mistake of using the wrong COC form.

    The news website delivered really well and left the Filipinos ‘shookt.’



    Otso Diretso goes door-to-door in vote-rich Cebu
    This article talks about how Otso Diretso candidates campaign in Cebu, which banks on word of mouth by going door-to-door, unlike the traditional loud campaign event held in basketball courts
    The article made use of proper citation in quoting candidates, was straightforward in delivering information and provided translation for foreign readers. The article also provided the necessary information that is needed to know regarding the candidates.


    DepEd to get P50-M school maintenance fund for elections

    This article speaks about how a PHP50Million budget was granted to the Dep Ed to maintain the classrooms for this year’s coming election. The article was straightforward in presenting its details in the article. The amount was clearly stated, where it was going to, and how it will be used. In its function, it casts light onto the situation by also giving context of the current state of classrooms.

  18. For JamesG: Thank you for mentioning certain news articles. Please see instructions however: “the commentary should use, cite, and quote the pertinent provisions of the 2014 SPJ Code of Ethics as taken up in class this week. For the succeeding weeks, members of the class should be able to cite also the Philippine Journalists Code of Ethics (PPI Code of Ethics and PPI Expanded Code of Ethics), the KBP Broadcast Code, etc.) Failure to provide the pertinent provision will result in a score of zero.” Please be guided accordingly. Tnx. -marichu

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